Up until about ten years ago, if you were in the process of starting a small business and wanted to use all of the technologies listed at the start of this section, you would have needed to take out a second mortgage to cover the bill. Investing in retail technology has historically involved expensive hardware (including an in-house server), large upfront software costs, and hefty ongoing bills for customer support or repairs when things went wrong. Innovators were targeting large-scale enterprises like Coca-Cola, not local mom and pops, so the packages and price points were designed to match.

Amenities and Services – You’ll want to understand the full range of amenities offered by a commercial space. These amenities and services may include such things as communal rooms, free Wi-Fi, loading bays and docks, dining options, outdoor space, sewage and utilities, on-site security, and more. The zoning of your business will often dictate the type of amenities and services you require.
Since your business name is often the first thing potential customers will see or hear, think of it as one of your key tools for leaving a lasting impression. The right name, like a firm handshake, can play a role in your brand’s perception. So make sure it’s strong, catchy, and unique, but most importantly sends the right message about your business.

When you design your workshop setup, climate control often gets ignored — and that’s a huge mistake! If your workshop or hobby room is in an unconditioned space like a garage or basement, you could find that it’s brutally uncomfortable to work in there during warm weather. You’ll be much happier with a solid fan — or several — to keep air moving for your comfort.
However you design it, a loop floor plan surrounds customers with product displays on outer walls, and allows for all types of creative display variations in the center of the store. A loop floor plan works well for most types of small retail stores, such as apparel and accessories, toy, homewares, kitchenwares, personal care, and specialty products.
It’s also a good idea to cover up any exposed insulation or open stud bays so that you have a flat surface to mount stuff on the walls of your workshop. Here we’re attaching plywood panels to the metal framing but in most garages or sheds you can just nail them directly to the studs. We’re also getting a jump on organizing by putting in a hose reel next to the location we’ve chosen for our air compressor.
You need an out-feed table to support work exiting the table saw and band saw. By placing the tools close together, I was able to make one out-feed table that works for both tools. I put four pivoting wheels on the table, allowing me to shift the table in any direction. By placing a shelf below the table, I gained some much needed storage space for portable power tools. Finally, since this is a large work surface, the table also serves as a true, flat assembly table.
Hand tools offer your best chance of finding a real bargain. Until the early 20th century, nearly all woodworking was done with hand tools, and their designs and uses have changed little. Most of the high-end planes on today’s market, for example, are just reproductions of the original designs. And because the originals were mass-produced, they are fairly easy to find at rummage sales and antiques stores. (For more information, refer to Matthew Teague’s article, “Buying Old Tools,” in FWW #180).
Volkswagen campers are by far the most iconic vehicles in the vanlife community. They’re classics, and they always will be. This category includes the old Kombi bus (VW Bus), the 1980-91 Vanagon, and the newer Eurovans. Also known as Westfalias or Westies, many VW vans were converted into campers by the Westfalia Company in Germany (except for Eurovans, which were converted by Winnebago in the US).
To make the most of your workshop oasis, look for a water dispenser that offers a choice between chilled and hot water. This will let you enjoy a cold, refreshing drink in the heat of summer rather than a lukewarm bottle that’s been sitting around gathering dust. You’ll also cut down on the amount of plastic your household goes through, which is a boon for the environment. In the winter, the hot water tap will also you to make a cup of tea or a mug of instant coffee on the spot. No matter what your taste, a versatile drink dispenser will keep you hydrated and happy while you work.
Trademarking is a lot less expensive than most people think (although enforcement is another thing entirely), but make sure to do your research! If someone else is already using your proposed name, your application will be rejected right away and you will not only lose your application fee, but the time invested would have been in vain. And as you know, time equals money.

Equity financing is money raised in exchange for a share of ownership in your business. The core benefit of this type of funding is the lack of debt. You won’t have to worry about those pesky monthly repayments. The downside? You are giving up total ownership of your business, you are giving up the rights to a portion of the ongoing profits of the business, and you are potentially giving up some control of how your business is run (Though this is not always the case).
But now is the time to take a step back and go on some test runs in your van. Take it out for a weekend here or there (or better yet, a week or more). Try living in it as you expect to on the road. We guarantee there will be things that worked well in your head but not so much in reality. And you’ll come up with random little hacks and innovations that will make your life on the road easier and more enjoyable.
Then there are material considerations, such as how to bring full-size sheets of plywood home to cut down to size (you don't). And safety and cleanup are two more concerns: Proper ventilation and dust collection, a cinch in a larger shop, can be quite a challenge (and a potential health hazard). Nevertheless, you can set up a great wood shop in a small space, and we'll show you what you need.

A good portable air conditioner will also remove excess water from the air, which is critical for keeping your stockpile of wood in good shape. Lumber should be stored in dry conditions so it doesn’t warp, so look for efficiency features that allow you to run the unit overnight in the summer as needed —without worrying about blowing up your electricity bills. Other good features to consider include a thermostat and variable settings that allow you to set your workshop temperature to the perfect level for your comfort.


Living on the road puts you in a wider variety of situations and environments than being stationary. If something goes wrong in the wilderness or if a disaster strikes, you’ll want to know what you should do. The SAS Survival Handbook is one of the best survival books out there. It covers primitive camping, edible plants, encountering wild animals - even disaster situations like nuclear war. It’s packed full of good-to-know actionable information. And it’s a blast to read.
On-demand apps incorporate many of the elements seen in apps with logins and social features. Like ecommerce apps, they also include a transactional component, because users need to purchase goods and services. Unlike social and ecommerce apps, however, on-demand apps essentially require two completely unique user experiences. For example, an Uber driver needs advanced mapping and routing functionality while a rider doesn't. Similarly, the driver doesn't need to do a payment while a rider does.
From a legal perspective, this lack of uniqueness doesn’t need to be a major concern. According to the rules governing business incorporation in most states, if you find yourself opening with the exact same name as another business, you can keep it as long as “your business and the existing business offer different goods/services or are located in different regions.”
The ARB fridge 50-Qt Fridge is the best of the best. ARB is an Australian 4x4 accessories company, and all of their products are built to withstand just about anything. The ARB fridge is extremely rugged, and features powder-coated zinc steel construction for the ultimate in durability. It can take a beating, and works just fine on inclines up to 30°.
Dressing rooms are a must in most apparel stores, but they do take up valuable floor space. Make the most of dressing room areas by using adjoining walls for promotional items and accessories like belts and scarves. If you provide dressing areas, be sure at least one door and changing space meets the Americans with Disabilities Act accessibility guidelines, too.

I want the shop to be big! Not only do I have a lot of tools, but I tend to frequently bring tools in for testing. As you probably know by now, I also do a lot of filming. So I need a space big enough to allow for full movement around most of the tools. My tripod has a pretty good-sized footprint and having more room allows me to get the best vantage point possible. More space will also allow me to stage larger pieces of furniture, whether for the show or for jobs I take on locally.


Once you’ve considered the questions in the previous paragraph, start thinking about how your products/services stack up against the local competition. Because unless you are offering something ground-breaking and innovative, chances are that your potential customers are currently having their needs met by another business. That means it’s going to be your job to convince them that Blue Sheep Bakery is a better option than Bob’s Bake Shop. If your first thought was to compete on price, sorry to break it to you but, that’s not going to cut it. There is more to starting a successful small business than matching the price to the guy down the street.
Now nobody reasonably expects you to actually hit that exact number in five years time, but the point here is accountability. A really great small business plan forces you to think through your goals, associate a dollar value with each, and articulate clearly how you will make them a reality. By declaring your projected revenue in month seven or your expenses in year five, you are giving yourself a benchmark for success.
So after 14 years in our previous location, my company moved to a new shop last month. My shop went from 1600sqft split into 2 bays with the kitchen in between to a contiguous 2950 sqft. Still don't know why the the office portion needed to grow by the same percentage when there were already 10 empty cubes at the old office, but thats an argument for another day. The boss got his 500 sqft office so he is happy.
Many small businesses in New York and New Jersey were forced to close following Superstorm Sandy because they lacked the insurance that would have gotten them back on their feet. That part is well known. What’s less well known is that this lack of proper insurance, coupled with the lack proper legal incorporation, resulted in many entrepreneurs seeing their personal assets come under threat.
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