Having a plan of action is key to learning how to start and run a successful small business. Whether you are looking for funding from a bank or angel investor, or are lucky enough to completely fund your venture on your own, an articulate and well-thought-out business plan will help you define what your business stands for and what it intends to become over time. As the age-old saying goes: “A goal without a plan is just a wish.” Don’t put your business idea in the hands of fate. Plan thoroughly, give yourself some benchmarks for success and be prepared to innovate as you go.
There’s a lot of space above the shelf in most closets. Even though it’s a little hard to reach, it’s a great place to store seldom-used items. Make use of this wasted space by adding a second shelf above the existing one. Buy enough closet shelving material to match the length of the existing shelf plus enough for two end supports and middle supports over each bracket. Twelve-inch-wide shelving is available in various lengths and finishes at home centers and lumberyards.
Something I’d like to add to this comprehensive branding guide is that packaging can be a great branding tool, because it puts your business in front of new and repeat customer. This opens the door to lots of new sales. And friends, family and even strangers can be very influential! If your packaging is distinctive, people ask about it and you’re likely to get referrals if they love your product.

In our opinion, the best kind of fridge you can get for a DIY campervan is a portable 12V fridge/freezer. These fridges are built for adventuring on 4x4 vehicles and boats. They’re very rugged, and they don’t need to be kept perfectly level like mini-fridges. They can run off 12V power or regular 110V. They keep your food as cold as you want, and they can operate as either a fridge or a freezer.


The small apparel boutique pictured above really nails these traffic flow details! A roomy entrance offers clear sight and travel lines to eye-catching power walls on the right, and an inviting seating area towards the back. These lure customers into the store with the promise of treasures and comfort within. The shop even has a left-side checkout midway back. Someone really did their customer behavior homework on this retail store layout.
You need an out-feed table to support work exiting the table saw and band saw. By placing the tools close together, I was able to make one out-feed table that works for both tools. I put four pivoting wheels on the table, allowing me to shift the table in any direction. By placing a shelf below the table, I gained some much needed storage space for portable power tools. Finally, since this is a large work surface, the table also serves as a true, flat assembly table.

Of all the LED lighting options, puck lights are the most difficult to install. You’ll have to run wiring behind the ceiling/walls for each light. And you’ll need to cut a hole with a hole saw to recess the lights into the ceiling. But with some preparation and care it's not too difficult. We have full instructions for installing LED puck lights in our epic electrical post.


Ralph has three decades of professional experience in using workshops and setting them up, and it certainly shows in his Ultimate Small Shop guide. You’ll find all the important information you need to put together your own workshop, including how to save money when putting one together; all the tools and equipment necessary to run a workshop; tips for choosing the best equipment; factors that should be considered when buying things for the workshop; and so much more. If you’ve considered setting up a workshop but feel you don’t have the time, space, or money – then you need to check out Ultimate Small Shop – How to Set Up a Complete Small Workshop on a Budget.
“We believe that we are on the face of the earth to make great products and that’s not changing. We are constantly focusing on innovating. We believe in the simple not the complex. We believe that we need to own and control the primary technologies behind the products that we make, and participate only in markets where we can make a significant contribution. We believe in saying no to thousands of projects, so that we can really focus on the few that are truly important and meaningful to us. We believe in deep collaboration and cross-pollination of our groups, which allow us to innovate in a way that others cannot. And frankly, we don’t settle for anything less than excellence in every group in the company, and we have the self- honesty to admit when we’re wrong and the courage to change. And I think regardless of who is in what job those values are so embedded in this company that Apple will do extremely well.”
I will also typically secure those sorts of items under my locked platform if I am gone for a few days in the backcountry, because in reality I could probably care less if someone broke in and stole my box of food, versus someone who stole my clothes or expensive down jackets, which would be much more problematic (and costly) to replace on the road.

When you are looking for small business funding options, be it from the local bank, an angel investor, or even a family member, the first thing you will be asked to present after your business plan will be any existing financial records. Make sure you are putting your best foot forward by keeping meticulous records, with your business finances completely separate from your personal finances.
Now, we’ve already applied some resurfacer to fill up some of the deeper holes and after that dries overnight we’ll use a floor leveling compound tomorrow morning to really smooth everything out. Leveling compound is more fluid than the resurfacer so it flows into all of the low spots to even out the surface. Now, this won’t look like a finished floor when Tim’s done but it should do the job for our shop. Now, while he wraps up this Emily has a Best New Product that might be a great addition to your workshop.
Garage spaces are usually not insulated, and garage doors on most homes have very poor insulation. That means it’ll inevitably be super hot and stuffy in the summer, and freezing cold in the winter. To be comfortable in your workshop you’ll need to take the extra step to insulate your garage and set up some space heaters, and some portable floor or window AC units. Having to wear a heavy coat while you work will impede your DIY efforts and nobody likes working in a sauna.

When starting a small business, many store owners underestimate the value of a persuasive shop design. What they don’t realize is that people are visual creatures. In fact, 90% of the information transmitted in the human brain is visual. Clear, consistent store design will ensure that you attract your ideal customers into your business by delivering a subconscious uniform message.
Many small business owners start on a shoestring budget, intertwining their personal and business finances, supporting the business with their personal credit cards, accepting payments into their personal checking account, and even submitting tax returns that mix up personal and business finances. While this is common, it can create tax headaches, make bookkeeping more time consuming, and, most importantly, can also interfere with the proper evaluation of your business.
With such an unstable job market and it being harder to get employed, more people are moving into entrepreneurship and being self-employed than ever before. Woodworking is a fantastic business opportunity, but you might feel that you don’t have the space or money to set up your own workshop and sell your goods. If that sounds like you, then you should check out Ultimate Small Shop by Ralph Chapman.
For example, at a certain point, you will be asked to project how much cash you’ll spend in your fifth year of business. You’ll think, “Are you kidding? I haven’t even opened my doors yet and you want me to describe what my expenses and revenue will be like in five years?” Well, the quick answer is yes. Nobody ever said that starting a small business would be an easy feat.
Do you carry items that bring your customers back time and time again? Consider placing these primary and similar secondary product lines toward the back of your store. Or, if your stock is constantly changing and you don’t carry replenishing goods, place your sale items toward the back. That way, customers must pass your new items and promotional displays on their way to check out the deals in back.
I look at these workshops and wonder if I'm the only woodworker that has other hobbies that require shop space. My one car garage serves for woodworking, motorcycle storage and maintenance and home repairs. I have a floor standing drill press, Band Saw, 10" cabinet saw, lathe, 6" jointer, 3 tier tool chest(automotive tools only) 4' workbench, mortiser on a pedistal, grinder on a 16" square storage cabinet, and a roll around 40"x22" cabinet that hold my miter saw, portable thickness planer and other storage. Luckily I have an attached shed where I can keep my dust collector and compressor and have them plumbed into the shop. Right now my snow blower also resides in the shop where otherwise my 450cc KTM off road motorcycle would. I need to step outside in order to change my mind so please stop teasing me with these to die for shops. Paul
​In order to excel you are going to need to read up on jig building so that you can produce consistent repeatable cuts.  Ideas for jigs are a dime a dozen online and you could easily lose a couple of hours browsing the hundreds of ideas people think up.  A more economical approach would be to build your jigs as your projects demand them.  After you go through that exercise 4-5 times, you'll find you've accumulated quite the collection of jigs without even trying.
Since your business name is often the first thing potential customers will see or hear, think of it as one of your key tools for leaving a lasting impression. The right name, like a firm handshake, can play a role in your brand’s perception. So make sure it’s strong, catchy, and unique, but most importantly sends the right message about your business.
To avoid buyer’s block, define the core characteristics you absolutely need in your business. Write them down in a prioritized list ranked from ‘deal breaker’ to ‘would be nice to have.’ Now cross off the bottom five and focus only on the ones that are left. Compromising is essential in choosing a commercial space, especially in popular neighborhoods. Besides, you’d be surprised how what once seemed like a less than stellar storefront can become your dream location once you get those creative juices flowing.
Now that you have your goals mapped out and you know the exact tasks that will help you accomplish them, I want you to pick a day of the week (preferably Monday or Friday) and start planning the week ahead - don’t skip this step, never skip this step. Schedule which one these tasks will happen on what day of the week. So you are literally pulling the tasks from that spreadsheet and placing them into this weekly planner. It’s important to keep in mind deadlines (the ones you set for your goals and when they should be accomplished) and the amount of time it takes you to do a task. You may also want to write down which day it’s due, and who is responsible for this task (if you work with a team).

Hey Melody, thanks for the email. I’ve traveled through some extremely humid areas (Central America)… I’m taking it that your canopy does not have a headliner? That in and of itself helps a great deal. Personally I would be hesitant to put holes or van roof vents in my cap, but that may be what you want to do. I would try sleeping with a portable personal fan first and see how that helps with the condensation issue. For me it worked wonders while sleeping in those hot and humid environments. I ran mine off the inverter connected to my secondary battery.
There are benefits to either approach. Sharing a common wall with your house can require some careful soundproofing but can reduce heat loss and exterior fin­ishing costs like siding. A shop located in an addition is more likely to be allowed to have living space or storage space above it, and it may be easier to make use of the existing plumbing and electri­cal and heating systems of your home to service your shop space. Another advantage of an addition is not having to run to an outbuilding in minus-30-degree weather or a summer downpour.

There’s a reason why some of the biggest players online have names that are essentially gobbledegook: Zappos, Skype, Zynga. While there’s certainly some psychological naming principles that often come into play, at the most basic level, it’s simply easier to find this space online and then strive to own the brand name in the minds of consumers. How important this will be to your small business will depend on a number of variables, including your intended size, location, and your desire to exploit ecommerce as well as a local brick-and-mortar business.
Back in the 1970s and treeplanting in Oregon, I and Tony Lessa lived for two weeks at a time in the back of my 1954 Chevy PU. The canopy was just a simple shell with the board across next to the cab. After the fourth or fifth trip out in the season the accumulated funk was too much. You can imagine two hard-working guys in very muddy and cold conditions coming in after work with dirty wet gear. Pretty desperate circumstances but before Reagan trashed the treeplanting industry our coop ( Hoedads & then Second Growth) was making good money so we endured the hardships. It works for the young. Now, at 76, I find sleeping two of us between the wheel wells in a Dodge G. Caravan (seats removed) much too crowded. I think I will tent and the wife can have the van.
If you want the ultimate vehicle to customize for your DIY van conversion, the Sprinter is the van for you. They have enough headroom even for tall people to stand up, and enough interior space to design any kind of layout. They also typically have diesel engines, which means greater fuel efficiency and engine life (many diesel Sprinters have been known to make it past 400,000 miles). If you think you’ll be doing a lot of off-roading, the Mercedes Sprinter also comes in a 4x4 version.
“Walk past your Decompression Zone and look to your right. The first wall you see is called a Power Wall, and it’s another key merchandising area. And because it’s one of the first things shoppers see after looking or turning right, it’s a perception builder. Use your Power Wall(s) to display important departments as well as new and seasonal items to create vignettes, tell product stories, and to feature high-demand and high-profit items. (Note: Your store has more than one Power Wall. Stand in various places throughout your store and look around—the walls that stand out are your Power Walls.)”
Starting to see a trend here? Notice how each of these questions begins with the customer in mind. As with all things related to your store, it’s critical to put your customer at the core of your decision making. At first glance, little things like cold drinks that aren’t quite cold enough, can seem insignificant, but it’s often the little things that hurt the customer experience and can turn a customer off to your business forever.

Nicole and I decided not to go public with the cost of the build. Although we are very open about most things, we are a little uncomfortable about making an expenditure of this magnitude public knowledge. Furthermore, unless you live in the Phoenix area and plan on building the same size shop with the same patio and with all of the same finishing touches and labor requirements, the price isn’t all that helpful to you.
Power outlets are also needed for lighting, heaters, AC units, radios, televisions, CNC machines, 3D printers, and computers—all of which you’ll find in many workshops (although maybe not together, and maybe not all in your garage.) You simply can never have too many outlets and it’s much safer to have too many than not enough. Bring in an electrician to help install your outlets and setup 220v power if needed for larger shop tools.

Seems simple right? Well, yes and no. Inventory management can become very complicated once you factor in issues like product lifecycle (how quickly do the apples go bad?), variable amounts of raw goods in a single item (how many apples went into that apple turnover you sold?), delivery times (how quickly you can get new apples?), and variable wholesale apple costs (how much did you pay for that particular bunch of apples?).
However, my guess is around $250,00 t0 $300,000. So as you say you will have a good mortgage to pay for. So excuse me for being nosy. I am retired and I have started setting up my shop in my two car garage. It is not insulated just bare walls and open ceiling. I am going to start doing some projects and will keep watching your shows. I was a Computer Engineer and although I liked my job i always had that desire to get back in wood working and now I am doing just that.
The nomadic truck camping lifestyle has been incredibly freeing, not only is cheap and accessible to most anyone, but it can take you beyond places you even imagined. One book that I’d recommend to all newcomers to this lifestyle is Bob Wells’ How to Live in a Car, Van, or RV, which will help you better understand the ins and outs of this lifestyle.
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