When starting a small business, many store owners underestimate the value of a persuasive shop design. What they don’t realize is that people are visual creatures. In fact, 90% of the information transmitted in the human brain is visual. Clear, consistent store design will ensure that you attract your ideal customers into your business by delivering a subconscious uniform message.
In an indoor or basement shop with industrial carpeting, lay down inexpensive laminate flooring to make your life a bit easier at the end of the day. Be sure to anchor the panels or place a large rubber mat beneath to keep them from sliding over the carpet. (Covering up your carpet is even more critical if you want to go beyond wood and work with a material such as aluminum in your indoor shop; metal shavings dig into any kind of carpeting and are incredibly frustrating to clean up.)

By contrast, when it comes to marketing, small business owners have historically been asked to take a leap of faith, spending money without any clear sense of how much positive impact it will have on their business. Put bluntly, learning how to market a small business can be perplexing. In essence, traditional small business marketing techniques have escaped any clearly definable return on investment (ROI) analysis. It’s for this reason that so many small business owners write off marketing as if it were a get-rich-quick gimmick. When, in reality, it’s at the heart of any successful business.


I wanted to have numerous outlets, and have enough elec­trical service that I did not have to worry about overloading circuits. There was already some lighting, so I simply picked off that line and added additional lights to keep things bright and cozy. I ran a 240V line for the table saw and jointer with a dedicated breaker. For wall outlets, I ran 14-3 wire, and split all the plugs, so that I can run one machine on the upper plug, and another on the lower plug of any outlet.
Alternately, a detached shop can often be located closer to your property line and offers you a bit more freedom in terms of the type of foundation you can use. It may give you a sense of welcome separation from your home and open up yard space or allow a deck on the back of your house that would otherwise be lost behind your shop. In an urban setting, if you would like to have a wood stove in your shop you may find it more challenging to find an insurance carrier that allows one in an outbuilding. Also, outbuildings can be subject to more stringent height regulations than additions.
While strolling through the recent entries to our online shop gallery, I spotted some pretty novel designs as well as a couple of fun videos worth taking a look at. From brilliant solutions for tight spaces, to novel repurposing of department store display racks, there were plenty of interesting elements to the eight shops listed in my February round-up. By the way, if you’ve already seen our art director’s video tour of his redesigned garage shop (Mike’s Garage Shop), you can go ahead and skip it. If not however, it’s really worth a look!
A great supplier will provide the raw ingredients of your success — often literally. What’s more, they’ll deliver them on time, every time. And they’ll always deliver exactly what you ordered, no more, and no less. A large part of the process of inventory control is ensuring that you are paying for exactly the inventory that comes through your door, and not a penny more. Even great suppliers, however, are looking for the highest price possible for their goods, so once you find them, make sure you’re ready to negotiate!

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If you are looking to sell your business, it is important to engage a lawyer who is a business specialist to ensure you gain the best possible valuation. A small business is valued by assessing the potential ongoing income from the business over the coming few years. Normally this means that a business will be valued at three to five times net revenues, which can present a potential issue for particularly tax-savvy small business owners. Remember that every time you write off an expense against your business, you are lowering the net margin of the business. So, that dollar you saved by writing off the expense could cost you three to five dollars on the valuation of your business.

Other than that, you can’t have too much light — especially north light! — and you want accommodations for all the electricity you can imagine. Ceiling fans are a must. A good dust collection system is good, too. Don’t forget to plumb in for compressed air. Do NOT use hard PVC water pipe for compressed air — ever. If/when it breaks or ruptures, it explodes into tiny sharp glass-like shards. I know firsthand. I’ll tell you about it some other time. Think balloon popping!
You’ll also want to evaluate your obligation to your employees’ health care provisions following the introduction of the Affordable Care Act, which mandates the responsibility for the cost of insuring full-time employees to businesses with 50 or more full-time, or full-time equivalent employees. It also provides generous tax credits to smaller businesses with 25 or less full-time equivalent employees. Need a little more help understanding how U.S. health insurance reform affects your business? Register for one of the SBA’s upcoming Affordable Care Act webinars. They also offer recordings of previous webinars in both English and Spanish for those who can’t make it to one of their live sessions.
With the third category, franchise businesses , the risk of getting started is potentially the lowest of all when it comes to starting a small business, as you are often buying into a clearly established business model. You will also often benefit from the initial support of the franchisor, including advice around site selection, training and orientation, employee hiring, and product mix coordination. This support and assurance, however, comes at a premium. On top of the normal startup costs (space, equipment, etc...), you’ll have to pay a franchise fee to the owner, which is often tens of thousands of dollars, as well as a percentage of your revenues on an ongoing basis.
The nomadic truck camping lifestyle has been incredibly freeing, not only is cheap and accessible to most anyone, but it can take you beyond places you even imagined. One book that I’d recommend to all newcomers to this lifestyle is Bob Wells’ How to Live in a Car, Van, or RV, which will help you better understand the ins and outs of this lifestyle.
The tablesaw—This tool is the backbone of nearly every shop, and for good reason. It allows unmatched precision in ripping parallel edges and crosscutting at a variety of angles. Most woodworkers find it crucial for the basic milling of stock. It is also suited to many joinery tasks, easily producing tenons, box joints, and—with a reground blade—the tails for dovetail joints.
The first step in choosing a business location has little to do with site evaluation. It’s about understanding who your customers are. What kind of people are they? When and where do they work? How do they spend their free time and extra capital? Get to know your potential customers and you’ll have a far better chance of finding both a site and a property that they’ll want to frequent. Once you know who they are, you need to ask yourself if there are enough members of this target demographic near your intended storefront location. If so, what time of day they are most likely to be near your storefront? And, will it be quick and convenient for them to stop in?
When starting a small business, many store owners underestimate the value of a persuasive shop design. What they don’t realize is that people are visual creatures. In fact, 90% of the information transmitted in the human brain is visual. Clear, consistent store design will ensure that you attract your ideal customers into your business by delivering a subconscious uniform message.

When registering your business name you should also consider whether or not you have plans to expand your local business nationally or online in the future. Registering your business with the state does not offer brand protection beyond the state it is registered in. For example: If Bob’s Bike Shop is registered in New York, no other business will be able to use that name in that state. However, someone in Idaho can still register their business as Bob’s Bike Shop. If you have aspirations that look beyond Main Street, USA and would like the option to expand nationally or on the web, you should consider trademarking your business. When you trademark your business name, it makes it a lot easier to recover property that infringes upon your brand. For example: If Bob’s Bike Shop in Ohio purchased the domain www.BobsBikeShop.com but Bob’s Bike Shop in New York trademarked that name, legally Bob’s Bike Shop in New York has the right to file a domain name dispute to get the domain name back from it’s current owner.


I wouldn’t give up on Craigslist or garage sales.. For around $1K or less, you can pretty easily find the four big ticket items (TS, BS, Jointer and Planer) and have the extra $2K to spend on accessories, material, DC, other goodies, etc. The key is patience and persistence, and if applied correctly, you can have a fantastic setup for very little compared to purchasing new. If you are setting up a business, you don’t usually have the time to scour for good deals, but for a personal shop, there is no pressing need other than that itch to get something done.
Boy you guys are spoiled, lol. There will always be at least some echo in the shop. I wouldn’t judge the acoustics based on this video though since the shop was still being put together at the time. No cabinets and no floor tiles, so the echo is to be expected. Have you seen the latest video? http://www.thewoodwhisperer.co.....rock-star/ The sound is dramatically improved over the Dream Shop video and all I did so far was add a few floor mats here and there. By the time the cabinets are in and I get some nice rubber floor tiles in place, the sound should be at least to the level of the old shop if not better. Right now though, my priority is on building a bed and I do consider the current sound to be “acceptable” for web videos. I’ll focus on tweaking things when I finally get some spare time. Considering adding some acoustic tiles to the ceiling.
Hey Melody, thanks for the email. I’ve traveled through some extremely humid areas (Central America)… I’m taking it that your canopy does not have a headliner? That in and of itself helps a great deal. Personally I would be hesitant to put holes or van roof vents in my cap, but that may be what you want to do. I would try sleeping with a portable personal fan first and see how that helps with the condensation issue. For me it worked wonders while sleeping in those hot and humid environments. I ran mine off the inverter connected to my secondary battery.

But now is the time to take a step back and go on some test runs in your van. Take it out for a weekend here or there (or better yet, a week or more). Try living in it as you expect to on the road. We guarantee there will be things that worked well in your head but not so much in reality. And you’ll come up with random little hacks and innovations that will make your life on the road easier and more enjoyable.


Starting to see a trend here? Notice how each of these questions begins with the customer in mind. As with all things related to your store, it’s critical to put your customer at the core of your decision making. At first glance, little things like cold drinks that aren’t quite cold enough, can seem insignificant, but it’s often the little things that hurt the customer experience and can turn a customer off to your business forever.
In a small store, these are usually one and the same. In stores where customers don’t shop with baskets, Lesley recommends having a checkout counter large enough to hold products as customers continue shopping. Remember, empty hands pick up more products, and that leads to more sales. Also, make sure checkout counters are large enough to handle the checkout process efficiently and allow space for customers to set down a handbag.

Pegboard panels like this are extremely popular way to display and store hand tools. But they have one annoying problem is that when you lift off a tool, often the hook itself will pop out of the board. And that happens with over a number of times, every time you reach for a tool it can get pretty annoying. So you can buy at the hardware store, they make straps and special devices to hold the hook in place, but I’ve found this works just as well and it’s a lot cheaper.
In a small store, these are usually one and the same. In stores where customers don’t shop with baskets, Lesley recommends having a checkout counter large enough to hold products as customers continue shopping. Remember, empty hands pick up more products, and that leads to more sales. Also, make sure checkout counters are large enough to handle the checkout process efficiently and allow space for customers to set down a handbag.
Well, we’ve managed to put together the workshop I’ve always wanted. One that’s practical, functional and neat, well at least for the moment. We have plenty of light, plenty of power, lots of work surfaces and enough cabinets, shelves and hangers to organize all of the tools we’ll be using here. I’ve even managed to do a little creative workshop decorating along the way to remind me of how I got started in this business in the first place.
First, decide on wax you would like to start with, there are three different kinds to choose from Ultimate Small Shop paraffin wax, soy wax, and beeswax. Paraffin wax is most commonly used in candles, this wax is found at most candle making stores. Soy wax is all natural, made from soybeans, and cleans up easily with soap and water. Beeswax is all natural too, and making beeswax candles is often easiest because you simply wrap a sheet of beeswax tightly around a wick then seal it with your thumb, which means no melting is required. To begin, spread newspapers around the candle making area. First, you melt your paraffin or soy wax and it must be double-boiled. Usually, you place a large pot that is about half-filled with water on a burner over low-medium heat, place a melter in the water, then gradually place wax pieces into the melter. When the wax has melted, you can add coloring or fragrance as desired. To make molded candles, cut the wick two inches taller than you want the candle to be, then thread it through the hole at the bottom of the mold, then plug the outside of the hole with putty. Place a pencil or similar item over the top of the mold and tie the top of the wick to it, centering the wick. If the mold is cardboard, plastic, or glass, heat the wax to 130 degrees Fahrenheit. If the mold is metal, then heat the wax to 190 degrees. You can use a candle or candy thermometer to measure this. Ultimate Small Shop Pdf When the right temperature is reached, lift the melter by the handle and slowly pour the wax into the mold. Let cool for twelve hours then refrigerate for twelve more hours, then your candle is ready to be removed. To make votives and other small container candles, you can use pre-tabbed wicks by simply placing them in the center of the votive candle molds or containers, then pour the wax mixture over and let stand for twelve hours, refrigerating the votives. By the time your teen is in high school, you probably aren’t taking as many pictures of them as you used to. I have to keep reminding myself that I only have a couple of years left and no time to waste trying to capture fleeing teenage memories. You might be thinking that I’m really organized to be already working on scrapbooking my daughter’s high school memories. To be honest, I have a shoebox full of pictures of my daughter waiting for me to get to someday. But if I wait until “someday” to continue taking pictures because I already have so many pictures I haven’t done anything with, then my daughter’s teenage years will come and go while I try to catch up. I don’t want to chronicle every detail of my daughter’s life (nor would she want me to!), but I was trying to think of some memories that she might want to laugh about and maybe even treasure someday. Ultimate Small Shop Guide Woodworking So how do you do that without ending up with pages and pages of memories? I decided to do two large (12×12) pages (facing each other in the album) for each year of high school.
We're living in an age where we can order groceries, turn on the lights in our house, or get in a workout from the convenience of our phones, tablets, or other devices. Apps are a part of our everyday lives. They are increasingly giving us more free time or vying for more of our attention, depending on how we choose to use them. With that, here are some of the more important changes since we published our app cost article in 2015.

If I had it to do over again, I would stick to an entry level miter saw and table saw until I had both the funds and need to upgrade to more capable saws.  Because of this, I'd stick to the two saws we looked at in the $500 build: ​The Craftsman Table Saw for ~$150 and Hitachi 10 inch Miter Saw for ~110.  These two additions bring our running total to just over $500.  
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