Something I’d like to add to this comprehensive branding guide is that packaging can be a great branding tool, because it puts your business in front of new and repeat customer. This opens the door to lots of new sales. And friends, family and even strangers can be very influential! If your packaging is distinctive, people ask about it and you’re likely to get referrals if they love your product.

Well, I hate pegboard, pegboard’s in every shop, people use the heck out of it. And what I wanted to do was start moving the tools in, get a few of them in and then maybe just build some little racks for the screwdrivers and a few of the things like that. But things that are like categories – like a drill, drill bits – just let the drill bits be right here. Certain things maybe that you don’t use all the time, hole saws or maybe brass for something like that, can go down in other drawers.
What about when you’re camping? Well, most campgrounds (including many free National Forest and BLM campgrounds) have some sort of bathroom situation. If there’s not an actual running water bathroom, you’ll typically find pit toilets (aka vault toilets), which are basically much nicer/cleaner permanent porta-potties. We also recommend picking up a good poop shovel for those times you’re camping in a wilderness area without bathrooms.
So, if you’re looking for a retail or restaurant location, you’ll want to figure out how many customers you expect to have, on average, and multiply that by 15 square feet. If you’re looking for an office space, you’ll want to forecast the desired size of your workforce and multiply it by 100 – 150. This will give you the size of the commercial space you need.
Now I want you to create a spreadsheet or use my worksheets and write one major goal on the top. This can be the first goal you want to accomplish. Then I want you to list all the tasks you need to do (or someone on your team has to do) in order to accomplish this task. For example; let’s go going back to the goal of "Launching a New Website". The tasks you will need to do to get this goal accomplished are the following;
We love natural light as much as anyone, and the big windows in our van were something we were super excited about. But when you're living in a van, you'll want some privacy. Trust me. You'll also need curtains to keep out the lights when you're trying to sleep. Making your own curtains can seem like a daunting task, but it's not all that hard. (I speak as someone who had to look up a tutorial to operate a sewing machine!)
We cut the supports 16 in. long, but you can place the second shelf at whatever height you like. Screw the end supports to the walls at each end. Use drywall anchors if you can’t hit a stud. Then mark the position of the middle supports onto the top and bottom shelves with a square and drill 5/32-in. clearance holes through the shelves. Drive 1-5/8-in. screws through the shelf into the supports. You can apply this same concept to garage storage. See how to build double-decker garage storage shelves here.

Luckily, recent times have seen a revolution in small business technology. The advent of cloud-based technology has made it possible for a small startup company to build a product and have it used (and paid for) by retailers and restaurateurs all over the world. As a result, the number of companies targeting their innovations directly at you and your small business has exploded, leaving you with more choice and at a better prices, than ever before. For those just starting a small business, this is great! Here’s what else you should know.
When starting your small business, the easiest way to go about choosing a business name is to approach the task the same way you approach building new relationships. Did we lose you for a second? Here’s what we mean. It takes just one-tenth of a second for us to judge someone based on a first impression. There are endless relationships that instantly blossom or never get off the ground based off of this one simple fact. Most of us, even if it is on a subconscious level, understand this. Which is why when we meet someone that we are trying to impress, we make an attempt to adjust our appearance, body language, even the way we talk, to ensure we are putting our best foot forward.
Hey Marc. Just wanted to send a huge congrats your way for this milestone. It’s been pretty awesome to follow you on this journey since I discovered you on iTunes some 5 or 6 years ago. Mad props for what you’ve done to grow and enhance the online woodworking community as well as woodworking as a whole. I think with todays generation (as well as future generations) growing up behind a computer, the work that you and the rest of the podcasting world do will go a long way towards bringing new people into the craft. I hope that in the future you are able to start a series of videos showing how you introduce Mateao to the craft. Keep up the awesome work!
Of course, if you’re going to build a sweet shop, you’re going to have to outfit it with an equally sweet bench. This afternoon I stumbled upon a UK bench-maker by the name of Richard Maguire. Built of kild-dried ash, Maguire’s benches are then finished with an oil and wax combination and feature twin screw vises which, while really interesting, might not be a perfect fit for everyone. While you can use these vises to apply more accurately distribute clamping pressure on different-sized stock, I could certainly see it becoming a wee bit of a pain when clamping stock that comes in contact with the entire length of the vise’s face. Having to equally screw in each side might frustrate some woodworkers. Still, these benches are a blast to look at.
Use the scrap piece of plywood to map out the angle for the speaker stand legs. Decide the height you want for the base of the speakers, and make a mark on the plywood (32 in. for us). Mark the depth of the speaker (13 in.). Lay the 1x4 board assembly on the plywood, lining it up with both the corner of the plywood and the 13 in. mark from the edge. Scribe along the 1x4 board assembly, take the assembly away, and find your angle with a protractor or speed square (17 degrees for us). Cut that angle onto one end of the 1x4 board assembly.

A good starting point here is to write down two or three keywords that you think define your brand and then allow all your design choices to be guided by those words. For example, a local cheese shop could be organic, artisanal, and authentic; a wine bar could be sophisticated, 1920s, French; or a local specialty food store could be gourmet, helpful, natural.
I used to keep screws in a cof- fee can, but when I reached in with my hand, the screw points pricked my fingers. The can was also a dust and dirt depot. I bought a clear water bottle with a pop-up lid and poured screws into the bottle with a funnel. The screws stay clean, and I can shake them out of the bottle one at a time. — Bruce Burley. Hardware Storage: DIY Tips and Hints
Before joining the top to the base, loosen the bolts and screws on the lower stretchers to create a little play in the leg posts. Align the top notches with the leg posts and tap the top into place with a hammer and piece of scrap wood, working evenly around the table until all leg posts are level with the tabletop. Tighten the lower stretchers and you’re done. A hefty thanks to Doug Merrill for this weighty idea.
High-velocity fans are also an important tool in their own right, particularly at your finishing station. Increased air flow will help dissipate fumes from paints and sprays for your safety, and you can train a fan on your project to help paint dry more quickly between coats on humid days. To get the most out of your fan, look for floor fans that are easy to aim or wall-mounted fans that will save space in smaller shops.
At a certain point, you may decide that it is time to move on from your business. Whether you’re winding down a business that just didn’t work out, retiring (and maybe opening that beach bar in Belize), or cashing in on the effort you’ve put into creating a lucrative enterprise, you will hopefully have established your end goal well in advance so that the time to strategically exit will be clear.
Luckily, recent times have seen a revolution in small business technology. The advent of cloud-based technology has made it possible for a small startup company to build a product and have it used (and paid for) by retailers and restaurateurs all over the world. As a result, the number of companies targeting their innovations directly at you and your small business has exploded, leaving you with more choice and at a better prices, than ever before. For those just starting a small business, this is great! Here’s what else you should know.

To make sure you account for any existing obstructions, it’s a good idea to make a measured drawing of your workshop area on graph paper, noting existing furniture, built-ins and large items on the plan as you go. For example, a common one-car garage workshop layout has built-in tool cabinets and shelves around the perimeter where they won’t impede parking, but you may also have to get clever about folding work tables and saw horses that you can set up as needed in the middle of the garage when you’re working on a project (and cars are parked outside).
There are benefits to either approach. Sharing a common wall with your house can require some careful soundproofing but can reduce heat loss and exterior fin­ishing costs like siding. A shop located in an addition is more likely to be allowed to have living space or storage space above it, and it may be easier to make use of the existing plumbing and electri­cal and heating systems of your home to service your shop space. Another advantage of an addition is not having to run to an outbuilding in minus-30-degree weather or a summer downpour.

If your shop will be attached to your house or another struc­ture, it will likely need to match its foundation, tying the two structures together so that one does not structurally stress the other if they shift differently. That may dictate a poured concrete or concrete block foundation. Regardless of your foundation type, a cold concrete floor will sap energy away from the rest of the structure if you are not careful, so think about how to insulate it well before you build.


Hey Brett! Awesome to hear that your own plans are coming together. I can’t really recall seeing any dirtbags rolling around in a Pruis… I wouldn’t imagine it to be the ideal vehicle for transporting gear and living out of, but the gas savings would really add up over 6-7 months on the road. In general, I’m in favor of going with what you’ve got and finding creative ways to make it work. Maybe you can add a rooftop box? On some vehicles, people even remove the passenger seat(s) for extra storage space. The biggest problem with the Prius that I see would be finding a place to sleep while you are on the road… But I guess that’s where your gas savings and cheap hotel would come in. I know Gina Begin has been living in her little car for a long while now, check out her stuff, and maybe reach out to her. She’s a veteran at dirtbaggin’ it in a car: http://www.ginabegin.com/2013/05/the-ultimate-guide-to-living-on-road-15.html
From building websites for other small businesses to providing technical support for certain projects, quality web development is in high demand right now. With such a technical skillset, make sure you can describe what you do and how you will do it in easy-to-understand language. Test your messaging on friends and family who don’t have a firm understanding of the work you do.
It’s important that you have a fundamental understanding of what is making your business successful before you decide to expand. Who are your customers and why do they enjoy what you offer? Who are your suppliers and will they be able to deliver to your new location? What are your operating costs and will they be the same in a new location? A lot of small businesses start off in the suburbs of a town before making the move to a city’s business district, only to find that unexpected additional costs are swallowing up their profits.
Assembling parts is easiest when you can work at a comfortable height. But the height of that working surface depends on the size of the project. These ABC boxes, so called because they’re made with sides of three different dimensions, make a variable-height assembly table base. By rotating the boxes or standing them on end, you’ll get three different working heights.
My enthusiasm was kindled and I made friends with Surrey Timbers for more 'exotic' wood. My next purchases were a Drill Press and a Scroll Saw from Axminster Tools and I set to work. An excellent piece of Yew followed by some Thermal Ash has so far produced 4 cribbage boards. I then obtained a Palm Router which, after some practice, I find better for the more intricate work.
The first is that they will need to be powered by a product catalog. Many times that already exists and an app will just leverage APIs or web services to pull back products. If it doesn't, however, it will require either a custom buildout (beware!) or leveraging platforms like Shopify, Magento, or comparable solutions. The strength of these tools include providing the administration interface to add new inventory, APIs or SDKs, ways to store items in a cart, and similar features. The downsides are that you'll be limited by their workflow and customizations.
The final size I decided on was 1800 sq. ft. Yeah, that’s big! I actually balked and second guessed myself after we received the estimate from the contractor. Sure, more space is nice, but at what cost? I then asked for a second estimate, bringing the shop down to 1500 sq feet, which is still huge. As you might expect, the savings just weren’t that substantial. By the time you get over 1000 sq. ft., the price per sq. ft. is really low, making it very difficult to justify down-sizing. So I bit the bullet and stayed with my original choice of 1800 sq. ft.

Excessive growth is of course, a good problem to have. However, after stabilizing from the startup process, small businesses more commonly grow steadily before approaching a plateau. This is completely normal and it is often at this point that you’ll need to go back to your business plan and carry out what is known as a SWOT analysis. This includes an analysis of a company’s current finances, the competition, and SWOT: Strengths, Weaknesses, Opportunities, and Threats. Renovation of your product line, rebranding, and seeking investment for expansion are all potential results of this SWOT analysis. Once again, the key here is being data-driven and always staying hungry. The successful small business owner is always looking for the incremental improvements in their business that when added up, make all the difference.
The kind of apps that fall into this app type are extensive. Facebook, Instagram, Snapchat, Twitter, WhatsApp, Pinterest, and YouTube are all examples. Remember that some of these apps have been worked on for many, many years. Thus, a v1.0 social app or social networking app will likely not offer all of the same features. For instance, Snapchat did not start with videos, filters, or their "Stories" functionality. A social app would, however, include user authentication, friending, favoriting (or other data interaction), some sort of messaging, and comparable "baseline" functionality.
Finally, at the beginning you'll do just fine with a basic set of router bits that run ~$40.  A starter set will typically include straight bits for edge matching material, a selection of edge finishing bits, and some joinery bits.  As you work on a few projects you may find that more specialized bits are needed.   But specialized bits are expensive - so purchasing them as you have a specific need makes more sense than buying in anticipation of a need.
What we're trying to do in providing these ongoing app cost resources is to frame the conversation for you. As noted earlier in this article, we're not suggesting that any of these different app types can't be lower than the lowest range shown or higher than the highest one. We are, however, trying to give you a sense for what a quality app built by seasoned professionals would look like.
Whether you end up looking at self-checkout counters, fancy lighting systems, special refrigerated cases, or any of a countless number of options, never forget that these are only tools to help accomplish your main goal. Your store needs to create an environment where customers want to be, where they feel comfortable and appreciated, and where that experience will prompt them to purchase (and hopefully encourage their friends to do the same). Equipment and technology decisions should always be made with your customers in mind.

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One of the best deals on portable power tools, including routers and sometimes planers, comes in the form of factory-reconditioned tools. These are primarily tools that have been repaired at the factory after failing quality inspections or being returned by customers. While they cannot be sold as new, they are identical to new tools in quality and appearance and usually feature the same warranty (be sure to check). Typical savings are anywhere from 15% to 30%, though you sometimes can find even bigger bargains. These tools can be found at Amazon.com and other online tool sellers. It is also possible to buy them through retail stores and, in some cases, directly from the manufacturer’s Web site.
Other important power tools—A good jigsaw will help get you through many tasks, particularly cutting curves, that would otherwise require a bandsaw. Look for one with blade guides that keep blade deflection to a minimum. A handheld drill is also essential. A quality corded drill is much less expensive than a cordless one, and will never leave you without a charge. Also look for a quality random-orbit sander with a provision for dust collection.
​In order to excel you are going to need to read up on jig building so that you can produce consistent repeatable cuts.  Ideas for jigs are a dime a dozen online and you could easily lose a couple of hours browsing the hundreds of ideas people think up.  A more economical approach would be to build your jigs as your projects demand them.  After you go through that exercise 4-5 times, you'll find you've accumulated quite the collection of jigs without even trying.
One site that I found a year or more ago was Life Remotely. They converted their truck to accomodate 3 people traveling from Seatle to the end of South America. They camped in tents most nights and some hotels/hostels but did a lot of conversions to their truck. Plus they blogged the whole time which is pretty cool if you want to take the road trip international.

In today’s competitive business landscape, the key card that small business owners hold up their sleeve is their ability to offer something distinctive, original, and personal. As small businesses grow, however, it can become increasingly difficult for the time-pressed, financially strapped entrepreneur to maintain direct oversight over every aspect of their store.
This is a great project if you carefully consider your needs first. I left out the vise and tracks, but had no problem hand picking good 2x4 stock at the big box stores. I did use maple on the top sides in case I ever decided to add tracks, but it was not a budget buster by any means. The cabinet and drawers were a first for me and a great learning experience. I also added retractable casters so I can easily move the workbench around my shop. Love the workbench!
Concrete garage floors can work as a workshop surface, but over time they stain and you’ll end up tracking a lot of dust and dirt into your home. An epoxy floor finish is easier to clean and can also provide extra grip. For a softer surface that will help your joints when standing a long time, check out those restaurant grade rubber floor mats or some durable options that include garage floor tile.
The issue with the old shop was manufacturing capacity and layout. We get runs of 4 to 6 of the frames on the left in the last pic and sometimes frames twice that size. We were masters of having everything on wheels, which works for a while but it takes twice as long to build anything that way. Then the office ladies walk through the shop to the kitchen while you are grinding and complain about all the dust etc.
The thickness planer—A thickness planer will significantly expand the creativity and craftsmanship of your work by allowing you to buy roughsawn stock and use wood of any thickness in your designs. Nowadays, a new planer often represents a better value than a used model. In recent years, DeWalt and Ridgid have introduced portable planers with chip-ejection fans, which work as a built-in dust collector. Dust collection is important for all tools, but essential for thickness planers. This feature can help delay the expense of a dust collector and thus reduce the overall cost of a planer. Speaking of dust collection, I should mention that I don’t use a dedicated dust collector in my shop. I use a shop vac with a small hose for my sanders and a larger-diameter hose for the tablesaw and router table, and I depend on the built-in chipejection fan for my thickness planer.

Pegboard panels like this are extremely popular way to display and store hand tools. But they have one annoying problem is that when you lift off a tool, often the hook itself will pop out of the board. And that happens with over a number of times, every time you reach for a tool it can get pretty annoying. So you can buy at the hardware store, they make straps and special devices to hold the hook in place, but I’ve found this works just as well and it’s a lot cheaper.


I live in Northern Va and have the same concerns. I save those little silica gel packets every time they come in a new product and put them in my tool drawers. I also salvaged a dehumidifier from a neighbor that I need to repair and set up in there. I use the wall mounted AC in the summer to keep it cool enough to work in there. Although I haven't gone back yet to insulate the ceiling, it stays really cool in there if i want it to be.
Well I think I’ll have plenty of light once we get all of 24 bulbs in place. I’m really glad I saved those old fixtures. Hey another thing we’re reusing, and I’m really glad I saved, is these old cabinets that we took out of a kitchen renovation a couple of years ago. This will be perfect to serve as our base cabinets so that we can build our sturdy countertop on this side of the shop.
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Garage spaces are usually not insulated, and garage doors on most homes have very poor insulation. That means it’ll inevitably be super hot and stuffy in the summer, and freezing cold in the winter. To be comfortable in your workshop you’ll need to take the extra step to insulate your garage and set up some space heaters, and some portable floor or window AC units. Having to wear a heavy coat while you work will impede your DIY efforts and nobody likes working in a sauna. 

From a legal perspective, this lack of uniqueness doesn’t need to be a major concern. According to the rules governing business incorporation in most states, if you find yourself opening with the exact same name as another business, you can keep it as long as “your business and the existing business offer different goods/services or are located in different regions.”

Do you carry items that bring your customers back time and time again? Consider placing these primary and similar secondary product lines toward the back of your store. Or, if your stock is constantly changing and you don’t carry replenishing goods, place your sale items toward the back. That way, customers must pass your new items and promotional displays on their way to check out the deals in back.
If you’ve spent time at your local flea or farmers’ market over the last few years, you may have noticed the explosion that has taken place in the number of innovative small business concepts. From cool new clothing lines to ingenious fusion foods, the sheer diversity of the ideas on display really hammers home one of the key lessons when starting a small business: You need to find your key differentiator. For some this is their brand story, for others it’s the value of their service, but for many quick service restaurants and small retailers, it’s a distinctive core product line that demands the attention and interest of your customers.
Another great source of store design inspiration is your product vendors and their line reps. After all, your success is their success, so they’re usually happy to share store design and merchandising ideas. Many provide retailers with free or low-cost branded display units, too. Some line reps will even assist you in product mapping your store, display setup, and replenishment. It never hurts to ask!

Marc, I enjoyed the video. Thank you for sharing your dream shop with us. I would be interested in seeing a demo video on your Clear Vue cyclone dust collection system. Which one did you obtain & what type of duct work did you use (seamless?) Do you plan on enclosing the unit in a closet to reduce noise and keep dust confined? Do you have to purchase special expensive plastic dust bags for the drum? Is it hard to pull the bag out of the drum for trash collection? If you could address these questions in a demo video I would appreciate it. Oh, perhaps you already have one …. I will check out your video archives. Thanks again and keep up the great work!
Ryan, I have the same (almost) 90’s Toyota Pickup and love it! this is so helpful, and I will definitely be using this method. my main concern is that 1/2′ plywood sagging. do you notice it sags quite a bit or does it mostly hold up? my thought was to build the vertical bins a little wider, so that the plywood bed platform wouldn’t be under so much stress. the second issue im running into is wrapping my head around trying to organize and compartmentalize things appropriately. what do you typically put where so it is easy to reach and use?
However, Sprinters are a lot more expensive than other options. It can be tough to find anything reasonably priced with less than 200,000 miles. For the Mercedes Sprinters, parts are more expensive and it may be difficult to find mechanics that have experience working on them (this is less of an issue with Transits and Promasters). And, since these are complex vehicles, they don’t lend quite as well to tinkering as something classic like a VW Vanagon or old Ford Econoline.

However, my guess is around $250,00 t0 $300,000. So as you say you will have a good mortgage to pay for. So excuse me for being nosy. I am retired and I have started setting up my shop in my two car garage. It is not insulated just bare walls and open ceiling. I am going to start doing some projects and will keep watching your shows. I was a Computer Engineer and although I liked my job i always had that desire to get back in wood working and now I am doing just that.


Well, I hate pegboard, pegboard’s in every shop, people use the heck out of it. And what I wanted to do was start moving the tools in, get a few of them in and then maybe just build some little racks for the screwdrivers and a few of the things like that. But things that are like categories – like a drill, drill bits – just let the drill bits be right here. Certain things maybe that you don’t use all the time, hole saws or maybe brass for something like that, can go down in other drawers.
Really enjoyed watching the video of the shop build. You will be turning out great pieces in no time. At the end of the video it looks like you have your dust collection system up and running. Where did you purchase the duct work? I thought I remember you talking about this in the old shop. Did you use regular HVAC 4″ round duct or a heavier piece. Thanks for the insight and good woodworking.
The ARB fridge 50-Qt Fridge is the best of the best. ARB is an Australian 4x4 accessories company, and all of their products are built to withstand just about anything. The ARB fridge is extremely rugged, and features powder-coated zinc steel construction for the ultimate in durability. It can take a beating, and works just fine on inclines up to 30°.
But if you want to do a lot of stealth camping in cities, a cargo van is your best option. There are so many of them on the road that people just don’t notice them, and they have a lot of floor space to play around with your perfect layout. But if you don’t plan on stealth camping and you value storage space and headroom, there may be better choices.
One example is testing your products and services for their desirability through ecommerce. It might turn out that your core product line will actually be much smaller than you originally envisioned. Equally, there are now a number of services (such as storefront.com) that will allow you to secure a pop-up lease in some incredible spaces, often for only days at a time. It might just turn out that your dream location isn’t as great as you originally thought.
You can see I broke the ultimate goal down into smaller tasks. Now you just need to do this for all the big goals that you have mapped out for the year. You may have more ideas or goals throughout the year and that’s okay. With this type of document, you are able to add another category and tasks anytime you want. This is just the best way to keep track of all the little things you need to do to accomplish your goals so you never are stuck wondering what you have to do next.

Hey Ted! If you mean to ask whether you could sit up from one of the vertical sidebins and have enough headroom under the Leer 122, I think that would be a no. You’d have to build the sidebins to be a little shorter. At least with my truck, that would be the case. Perhaps with a full-size pickup you would have enough room thanks to the overall size increase of the canopy as well.


Thanks! Yep, the canopy clamps and the grooves in the bed liner are the only things holding the side shelves and sleeping platform in place. You just pop off the clamps with a ratchet and the whole things lifts out / slides out easily. That’s what I did to treat the wood after construction, takes maybe 15 minutes to pop out. Very modular. It’s been in there for more than two years now, same wood, and everything is still looking good and working fine. I like it!
Just a quick note about light spectrum. I went with 6500k because that’s what I like to film in. The daylight spectrum makes it easier for me if I decide to open the blinds, letting in some natural light. For the average woodworking shop, I think 5000k is probably a good choice, although some folks really enjoy the crispness of a 6500k light. But you should test them out for yourself to see what you prefer.
He’s also providing power to a cool light grid we’re building from several old fluorescent fixtures that we salvaged from past remodeling jobs. With six four-tube fixtures, we should get plenty of light. In a work space you want to install these lights high enough so they don’t get in your way when you’re moving materials but low enough to provide good even light.

State Parks/Developed Campgrounds. Every once in awhile, it’s kind of nice to stay at a state park or other developed campground - and a big reason why is that they have showers (and sometimes laundry, too). This is what we’ve done most often when we need a shower on the road. Many state parks also have small day use fees if you don’t want to actually camp there.
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