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A lot has changed in recent years. Sophisticated, yet affordable technology now exists that can help track customer relationships from an ad placed on Google, right through to a successful sale. This offers small business owners a unique chance to be entirely data-driven in their marketing approach. Every single aspect of your small business can be tweaked and optimized to ensure that you are enticing customers, up selling where possible, and encouraging people to spread the word about your business.
I have been working on building out the space, starting with a new welding table and small material/saw rack. I was able to dedicate a 20' x 28' area to fabrication. I need to figure out some things like angle grinder storage, fume exhaust hood and cold saw set up, but I will get there. Power is one nice thing with a 400A 208VAC 3ph supply panel. Also got the compressor in a sound dampened closet with cooling so the noise level is down significantly. Oh ya, dedicated 15 ton AC for the shop has been nice.
We think that insulating your van’s floor is worth the minimal extra cost it adds to your build. The best floor insulation is ½” XPS foam board due to its high r-value per inch and its compressive strength. But a layer of Reflectix will add some insulation while taking away less headspace. We used Reflectix, but if we did it again we’d go with the foam board.
Now that you have written everything out, now take out a calendar that has 12-month blocks and map out each business goal in the corresponding month that it has to be completed by (or accomplished). So you have 12 squares (12 months) and you are literally placing these ideas into the month you want to accomplish them by. By the time you are done with this, you will have a sheet of paper with all your ideas written into the months on the calendar.
Lastly, and perhaps most importantly, your size should make you lean. Every single aspect of your store or restaurant can be tweaked and optimized to ensure more and more customers are coming through the door. As you experiment with strategies on Facebook or Twitter, introduce a new email marketing techniques, or simply erect new signage outside of your store, you have the chance to measure your success and react quickly to failure.
Ideally, the stands should lift the speakers to roughly ear level of a sitting person. This is important because it aligns the subwoofers and tweeters relative to the ear and achieves the best balance of sound. The high frequencies are often missed when speakers are placed too high or too low. Speakers placed on a shelf or table often cause the surface to vibrate, thus distorting bass. These speaker stands isolate the speaker's vibrations from the floor, allowing you to hear the bass from the speaker and not the vibrations from a shelf, table or floor. Speakers come in various sizes and shapes, so the height of your speaker stands is dependent on your unique speakers. For this project, we give you the dimensions suited for the speakers shown in the photo, but you can alter the design to fit your individual needs.
Sadly, that’s most of my power tools and shop accessories, but it’s a growing collection. Compared to all the money I’ve wasted on small electronics and computer junk in the past, I’d say this has been, and will continue to be, a much better investment. I just wish I had come to that realization back in college, when I was probably spending $500-$1000+ a year upgrading my computer.
While the recession brought with it a well-documented squeeze on small business lending from banks, there are a number of alternative funding sources available to those who are starting or expanding their small business. Loans and/or equity investments can be sourced from multiple sources, including credit unions, savings and loans, and private financial companies. Family members, friends, and colleagues are also potential avenues to explore.
Once you have an idea of your store layout and a product mapping plan, it’s time to consider your store fixtures and displays. Fixtures are permanent—fixed—parts of your store such as lighting, counters, fixed shelving units, and dressing rooms. Displays hold product and tend to be movable, versatile, and customizable, like modular units, gondolas, tables, slatwall, and clothing racks.
Every shop should have good lighting, whether natural or artificial. My video work dictates limited natural light, so I was sure to have plenty of overhead T8 fixtures (6500k). You’ll hear me mention in the video that I was disappointed to see that the ends of the shop were just a little dark. Thankfully, I was able to get the contractor to come back in and drop in 4 more fixtures for me, two at either end. Now the light is bright, crisp, and evenly distributed from one side of the shop to the other.
If you’re looking to setup a shop equipped mainly with stationary power tools, I’d focus the bulk of your budget on the primary big tools. It’s easier to come up with $10 for a couple of clamps as an impulse purchase, than it is $1000 for a good table saw (TS). Most shops feature the TS, and that’s where I’d focus the bulk of my research and budget, unless you’ll primarily be using a band saw (BS). The biggies for me would be a good full size stationary table saw, planer, jointer, router and router table, and maybe a modest DC (like the HF unit for $150). With those main tools, you can build just alot using dimensional lumber or sheetgoods. A BS and DP are nice, but can be added down the road…in the meantime, a modest jigsaw and handheld power drill worked fine for early on. You’ll want a reasonable work surface, whether it’s a nice bench, or an old door. I’d add a good tape measure, squares, a chisel or two, sandpaper, and some basic clamps, then would add more clamps, block plane, and other extras as you go. (Ask family members for gift cards to Rockler, Woodcraft, Amazon, Lowes, HD, etc….). $3k is doable if you’re selective….the used market can be your friend if the right deals come along.
Sometimes you just know it when you see it. So always be prepared to capture pictures and take notes when you see store features that you’d like to try out yourself. And don’t forget the many online resources out there. Settle down with a cup of coffee and scroll through Pinterest for a treasure trove of store design ideas. Here’s a great board to get you started. Or get inspired by the many hip retail store designs on the Retail Design Blog.
Many DIY campervans have kitchen units that are directly behind the cab, sealing it off from the rest of the van. These layouts offer increased privacy and stealthiness, especially if you completely wall off the cab, and open up some space in the back of the van. This layout can be paired with a lengthwise bed, fixed bed, or convertible dinette bed. You can also place your propane and water connections right by the door, making refill easier.
We don't have a Dometic CFX-50 in our van, but we wish we had gotten one for our build. This is a great little fridge that many vanlifers happily own. It’s rugged and durable, and it keeps your food cold for less money than many of the other fridges out there. It also has a nifty side-open lid, which makes it a lot easier to open with a lower clearance.
When leasing a retail space, there is always risks involved. Your goal should be to minimize these as much as possible by considering every angle and asking the right questions. For example, does the landlord intend on erecting scaffolding on the building at any point during the lease? If so, can the rent be reduced to reflect this situation? You will also want to ask to have a clause included allowing you to sublet if necessary, which can be important if you ever find yourself struggling to make payments.
However, since you may not have "aisles" per say in your store, it's still important to think about grouping products in a way that makes sense from a shopper's perspective. Also, remember to keep "higher-demand" products displayed at eye-level while placing lower-grossing products at the bottom or above eye level. Lastly, It's recommended that you change up these speed bumps weekly or regularly enough to create a continued sense of novelty for repeat visitors.
I place the band saw first in my order of purchases, because I consider it the heart of the shop. Band saws are very safe tools for ripping, re-sawing, cutting curves and more because all of the force is downward, virtually eliminating any chance of unexpected kickbacks. I wanted a saw that had a strong back, dynamically balanced cast iron wheels for smooth operation and flywheel effect, 12" depth of cut, good dust extraction design, a large table and a solid fence. After shopping around, I settled on the General International Model 90-170 14" saw. It is very smooth, comes with an Excalibur fence, and it is light enough (133kg) to move into your basement without crushing someone.
Ok, the leap from $1,000 to $2,500 is a big one. I certainly didn't make it at one time. It took me years. But I know folks that decided they wanted to get into woodworking and dropped at least $2,500 getting themselves outfitted. When you do make the jump, the thought process becomes much less about making sure you can get the job done and becomes more about having quality tools to get the job done.