Firstly, more and more consumers are rebelling against the generic offerings of big-box retailers and seeking out the unique, personal touch offered by small, local business. You can leverage this message by weaving yourself into the fabric of your community. Canadian yoga apparel retailer Lululemon has enjoyed explosive growth thanks to their ability to do just this. According to their website, “A Lululemon store is so much more than a place to shop. It’s an education centre, a yoga studio and a meeting place. It’s a local hub for educators, ambassadors and guests to gather to learn, sweat and connect. It’s our lifeline to our communities and the soul of our company.” Lululemon uses free events to make people feel that they have a sense of ownership over the brand, and you can too! Getting people through your door is 90% of the battle and event marketing definitely can bring in crowds.
Just stumbled across your article and it’s right on time as I am about to launch a special events venue (ballrooms, meeting rooms, outside garden area, outsourced caterer, etc). Not sure what type of zoning this business falls under. I read that zones are usually for office, retail, industrial and leisure. Any idea what type of zone I should be looking for? Also first time trying to get a commercial space for this type of business, any specific suggestions?
For now we’re just getting it out of the room so that our electrician can get started. In any kind of workshop you want plenty of access to power and lots of use of the light. So Mike our electrician is hooking us up. If a service call from an electrician isn’t in your budget you can plan your space so that you can best take advantage of the outlets that are already there. Now Mike has checked all of these surfaces to be sure they can handle these extra outlets he’s adding.
Excessive growth is of course, a good problem to have. However, after stabilizing from the startup process, small businesses more commonly grow steadily before approaching a plateau. This is completely normal and it is often at this point that you’ll need to go back to your business plan and carry out what is known as a SWOT analysis. This includes an analysis of a company’s current finances, the competition, and SWOT: Strengths, Weaknesses, Opportunities, and Threats. Renovation of your product line, rebranding, and seeking investment for expansion are all potential results of this SWOT analysis. Once again, the key here is being data-driven and always staying hungry. The successful small business owner is always looking for the incremental improvements in their business that when added up, make all the difference.
Marc, I enjoyed the video. Thank you for sharing your dream shop with us. I would be interested in seeing a demo video on your Clear Vue cyclone dust collection system. Which one did you obtain & what type of duct work did you use (seamless?) Do you plan on enclosing the unit in a closet to reduce noise and keep dust confined? Do you have to purchase special expensive plastic dust bags for the drum? Is it hard to pull the bag out of the drum for trash collection? If you could address these questions in a demo video I would appreciate it. Oh, perhaps you already have one …. I will check out your video archives. Thanks again and keep up the great work!
Many retail fixture and display companies provide store planning and design services to their customers. Though typically not free, these in-house design services can be far less expensive than hiring an independent designer. Plus, they can help streamline the process of store layout and planning, along with the purchasing and installation of displays and fixtures.
MPG: I'm going to be blunt and tell you that you're not going to find a campervan -- no matter how new or expensive -- that has great gas mileage. When you're driving your home, the miles per gallon are going to be lower than with a typical car. But it's good to ask the previous owner what type of mileage they were getting so you have an idea of what to expect. As a benchmark, our 1994 Chevy G20 got between 15 - 18 miles per gallon. Certainly not great, but there are worse out there.
We have a 5-gallon clear plastic Hedpak container that our sink drains straight down into. We really like this container because it’s clear, which means we can easily see how full it is. With 5 gallons of gray water capacity, we only need to empty it every 3-4 days. Dumping is easy - just remove the tank from under the sink and pour it out into an RV dump facility or other approved area.