A lot has changed in recent years. Sophisticated, yet affordable technology now exists that can help track customer relationships from an ad placed on Google, right through to a successful sale. This offers small business owners a unique chance to be entirely data-driven in their marketing approach. Every single aspect of your small business can be tweaked and optimized to ensure that you are enticing customers, up selling where possible, and encouraging people to spread the word about your business.
3. Think vertically. Displaying items on various levels maximizes space and is visually appealing to customers, says Jerry Birnbach, a Somers, N.Y., store-planning consultant. Hanging shelving at different levels is the easiest way to achieve this effect. You also can mount drapes and other items from the ceiling to the floor to draw the eye up and create the sense of a larger space, Langdon says.
We did our best to keep costs down, but there was only so much we could do. We needed the shop to go up quickly, which eliminated the prospect of me doing some of the work myself. Additionally, we live in a neighborhood with a homeowner’s association. This means we have very specific restrictions for what we can and can’t do on our property. So the shop must have all of the same finishing touches as our house.
It's a well-known fact in the retail community that in North America, 90% of consumers turn right unconsciously upon entering a store. The first wall they see is often referred to as a "power wall," which acts as a high-impact first impression vehicle for your merchandise. So, be sure to give it extra special attention in terms of what you choose to display and how you display it.

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Marc, I enjoyed the video. Thank you for sharing your dream shop with us. I would be interested in seeing a demo video on your Clear Vue cyclone dust collection system. Which one did you obtain & what type of duct work did you use (seamless?) Do you plan on enclosing the unit in a closet to reduce noise and keep dust confined? Do you have to purchase special expensive plastic dust bags for the drum? Is it hard to pull the bag out of the drum for trash collection? If you could address these questions in a demo video I would appreciate it. Oh, perhaps you already have one …. I will check out your video archives. Thanks again and keep up the great work!

To experiment with different wood shop layouts, measure your furniture and equipment to sketch onto your plan in different positions. You can also make cutouts of the footprint of your items so you can easily move them around your floor plan to see how best to arrange them. As you do so, don’t forget to leave adequate spacing around tools and tables.
At some point in the process of starting a small business, it’s pretty much guaranteed that you will hear the following statistics (or variations thereof): 25% of new small businesses close their doors within the first year and 60% are gone within three years. The exact numbers here may vary, but the message is all the same: be afraid, be very afraid!
I’m currently in the process of building my own small shop and I almost didn’t watch this video because I was afraid I might become too jealous. I wasn’t. It made me realize that a good shop is worth waiting for and that I don’t need to be discouraged when things aren’t moving as quickly as I hoped. Thank you for the inspiration and congratulations on your new shop, you deserve it.
How to Optimize a Small Layout – Not everyone has the room to have a huge shop selling everything. Ralph guides you through making the most out of a small shop layout. This includes optimal machine placement, where to set up shop, the tools needed, and lots of other consideration. The guide walks you through every aspect of setting up your shop – going into details without having it be overwhelming. It’s ideal for beginners that are looking to set up shop.
If you are looking to sell your business, it is important to engage a lawyer who is a business specialist to ensure you gain the best possible valuation. A small business is valued by assessing the potential ongoing income from the business over the coming few years. Normally this means that a business will be valued at three to five times net revenues, which can present a potential issue for particularly tax-savvy small business owners. Remember that every time you write off an expense against your business, you are lowering the net margin of the business. So, that dollar you saved by writing off the expense could cost you three to five dollars on the valuation of your business.
What about when you’re camping? Well, most campgrounds (including many free National Forest and BLM campgrounds) have some sort of bathroom situation. If there’s not an actual running water bathroom, you’ll typically find pit toilets (aka vault toilets), which are basically much nicer/cleaner permanent porta-potties. We also recommend picking up a good poop shovel for those times you’re camping in a wilderness area without bathrooms.
There are benefits to either approach. Sharing a common wall with your house can require some careful soundproofing but can reduce heat loss and exterior fin­ishing costs like siding. A shop located in an addition is more likely to be allowed to have living space or storage space above it, and it may be easier to make use of the existing plumbing and electri­cal and heating systems of your home to service your shop space. Another advantage of an addition is not having to run to an outbuilding in minus-30-degree weather or a summer downpour.
We think you’re going to find our newsletter and blogs useful and entertaining to read. Because we’re all woodworkers here at Popular Woodworking, we generate a huge amount of valuable woodworking information that we cannot possibly cram into the printed magazine. So the newsletter and community are both great places for us to share what we know with you.
Leslie recommends that retailers provide some type of seating for both customers and anyone who is accompanying them. Shoppers do get tired and so do their friends and relatives who are along for the ride. Why not offer them a chair? Seating can be as simple as stools near the checkout or a lounge area near the dressing rooms, like this fun setup below:
Different approach in that they hung one end of the sleeping platform with hooks and U bolts. One of the best write ups with full details about rigging up an electrical system with second batteries and an isolator, as well as using power inverters. They were then able to incorporate cool things like a mini fridge, lights, and mini PC fans for air circulation.

I was really excited after seeing your shop video. It was almost like you read my mind (except my plans does have more windows and a wood burning stove as I live in TN). I realized the importance of more 22o plugins after you explained your reasoning. I was just planning a couple. Love the floor and ceiling plugins. One quick question. Is each plugin area on it own breaker, or do you have more then one on each breaker. I was planing on each one to have its own breaker. Love your approach on your projects and how you introduce new items or products. Thanks and Merry Christmas

A business license gives you permission to run a business within a particular territory. It is important to note that not all local governments require you to obtain business licenses, while others only require them for specific business types such as bars or restaurants. To determine whether or not your state or business type requires you to obtain a license visit SBA.gov for state-specific license and permit information.
Hi thanks for the info. I’ve got a 2009 tacoma and went with a simple, no screws elevated system. I’ve also got a mx series ARE shell with rack rails so I’ll probably take too much stuff now. Oh well. My question is: how did you attach the plywood to the life gate? My carpentry/construction skills are best illustrated by the “Homer Simpson spice rack”. You used the existing holes in the tail gate, but did you put the tail gate cover back on the tail gate and put the plywood over it and screw thru both or ditch the cover? Thanks

I know in Missoula the garbage men do not like unbagged dust chips. They sent my friend a warning notice in the mail. Do you pull your drum out to the garbage and let the dust fly or dump it into a bag? My friend has garbage cans with 33 gallon liner which he pulls out of a sealed dust collection box beneath the cyclone… then he uses a hand truck to haul it out to the alley and then puts a fresh can in the box. It seems like a simple dust management method by not handling the dust by either scooping or dumping it out into a bag. I am always trying to think of ways to have less contact with harmful dust particles and I am curious as to how others handle the situation. Have a great weekend!


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My advice here is to make a detailed list of what the various parts of the build will be (drawings, permits, foun­dation, framing, electrical, etc.) and decide what you would like to do yourself and what you will need to hire others to do. Get quotes on the work that you would like to hire out and estimate the materials you will need to do your por­tion. You may want to factor in your time into the cost as well, especially if you will be passing up other income to work on the project. At some lumberyards, you will be able to give detailed drawings to an estimator on staff who will do a material takeoff list for you of what you’ll need and what it will cost. When all the numbers come in, you can put together a budget and plan for an overrun allowance of around 15 percent. If you keep track of the materials and subcontract costs as you go, you can stay on track and make decisions as you go about the latter stages of the project without regretting it later. If it is challenging to obtain fund­ing for a complete build, you may want to stage the build so that initially the frame goes up and the exterior is finished, and then you finish the interior work as you have time or as funds become available.
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I could not consider a 12" jointer, given that the equipment had to be moved down the stairs to my basement, and the cost would blow my budget. What I wanted in an 8" jointer was true tables, a fence that is solid and easy to adjust, a cut depth gauge that is reliable, and long tables that aid in flat­tening longer bowed planks. I have found that the Taiwanese tools have come a long way in the past 20 years. I purchased the King KC-80FX 8-inch jointer, with lever adjust parallelo­gram tables. The system arrived in a good state of tune, and the well-written manual includes a full parts list and exploded parts diagrams. The tables were extremely heavy; more about getting things down the stairs later. The jointer is reasonably priced, it runs smoothly and it is well made.
One of the most important and often overlooked first steps when starting a small business is preparing a business plan. Many entrepreneurs who hear this might panic. And while the value of writing a business plan is often debated, those who complete them are nearly twice as likely to successfully grow their businesses or obtain capital compared to those who don’t. More on this in part three of How to Start a Small Business 101, Components of a Business Plan.
In my opinion, the best shop space is a flexible one. I know many folks expected that after setting up my shop so many times, I would be able to design the PERFECT shop space including a finishing room, a dust collection closet, and even some internal walls. But the truth is, the most important lesson I learned over the years was to expect change. My shop is not a static entity. It is more like a living breathing creature that adapts, evolves, grows, shrinks, and changes configuration. Committing to an internal spacial arrangement too early could yield disappointing results. This is why you won’t see me placing dust collection ductwork in the floor. I need to work in a space for at least a few months before I can be confident in my initial setup. Even then, I fully expect things to change at some point. If I made too many restrictive and/or permanent decisions ahead of time, these changes could be difficult or impossible to implement. So my best piece of advice is to forget about the concept of perfection. Instead, focus on flexibility. The ideal shop, in my mind, is little more than 4 walls, a roof, and a butt-load of outlets and lights. So here are some of my basic general goals for my new shop space.
Other important power tools—A good jigsaw will help get you through many tasks, particularly cutting curves, that would otherwise require a bandsaw. Look for one with blade guides that keep blade deflection to a minimum. A handheld drill is also essential. A quality corded drill is much less expensive than a cordless one, and will never leave you without a charge. Also look for a quality random-orbit sander with a provision for dust collection.
At a time when you’re focused on getting in front of customers as quickly and as often as possible, it can be hard to think about official requirements like registering a business name or deciding on a legal structure. Still, now that you have decided to start a small business or buy an existing one, one of the first critical steps is determining the business entity that's right for you.
The primary investment of any garage workshop are the tools. Protect your investment with a high quality tool chest that is neatly organized and (if needed) lockable. Look for smooth rolling ball-bearing drawers, and if you’re buying used, beware of rust and dirt that could corrode your tools. We recommend installing drawer mats to keep your tools from sliding around. They also give your tools a softer cushion to rest in.
Yeah, ventilation can definitely be a problem… I’ve just got one window with a screen on it if bugs are an issue–though I haven’t camped in too many areas where they are truly horrendous. Normally I just sleep with the windows/door open to let airflow. I’ve seen some more industrious folks even put in the rooftop fans on their truck camping rigs. Pretty elaborate and beyond my pay grade, but worth searching expedition portal. I like the mesh fly idea if I happen to travel to buggy areas again. Cheers!

Congratulations !! I think 62 days is quick ! thats a big project. Now that its done and you got to get everything else set up it kinda sucks that you will also need to start making the payments, yuck. However I think it will be a good investment as your show continues to grow . I certainly love it ! I look forward to what you have in store. Thanks
When I built my shop I opted to buy a much higher quality miter saw and table saw than I truly needed at the time.  It ate up a ton of my budget and forced me to put off adding the tools that would allow me to buy cheaper stock for 2-3 years.  During that time my savings buying rough cut lumber would have probably paid for the upgraded equipment I started out with.  
Keep your air hose and fittings in one place and out of the way. Screw a coffee can onto a scrap piece of plywood. Attach a 2-1/2 in. riser block to the edge of the plywood and hang the entire contraption from a wall or work-bench. Drape your air hose over the coffee can, and store your fittings inside. It also works great for hanging extension cords. — Walter Barndt. Build an air compressor cart.
We've written about routers on the site before and my favorite is the Bosch 1617​.  It is light enough that you can control it when using it handheld, yet powerful enough that it won't have any problems when you mount it under a table.  On top of that, it comes with a plunge base which makes it significantly easier to use handheld.  The package clocks in at ~$190.
Household vacs are not designed to handle large quantities of sawdust or wood chips. Their filters clog up quickly, greatly reducing suction. While you can get away with using a small cordless vacuum for small messes, a shop vacuum offers greater power and capacity. Whether you already own a shop vacuum or are shopping for your first, consider purchasing disposable bags or a washable and reusable CleanStream filter.

The solution to potentially wedged boards on a jointer is to add a planer to the mix.  A planer has a flat surface with a cutting edge that is exactly 180 degrees to the surface.  This allows you to position the jointed edge flat on the planers surface and make a cut to the opposite side of the board that is perfectly square.  As an added bonus, the planer allows you incredible control over the thickness of the boards you're planing.  ​
Keep your air hose and fittings in one place and out of the way. Screw a coffee can onto a scrap piece of plywood. Attach a 2-1/2 in. riser block to the edge of the plywood and hang the entire contraption from a wall or work-bench. Drape your air hose over the coffee can, and store your fittings inside. It also works great for hanging extension cords. — Walter Barndt. Build an air compressor cart.

There are certain areas that are the responsibility of the federal government, such as firearms, fish, and wildlife. For more on these federal requirements, enforced by bodies such as the Food and Drug Administration (FDA) and the Environmental Protection Agency (EPA), you can explore the information here on the Small Business Administration (SBA) website.

In addition, if your aisles aren’t wide enough, you could be subject to complaints or lawsuits under the Americans with Disabilities Act (ADA). The ADA requires you to have aisles that are at minimum three feet wide. If you’re reported to be non-compliant, you could be fined if you don’t widen your aisles and remove obstructions. Learn more about the ADA’s retail store requirements here.
Finally, at the beginning you'll do just fine with a basic set of router bits that run ~$40.  A starter set will typically include straight bits for edge matching material, a selection of edge finishing bits, and some joinery bits.  As you work on a few projects you may find that more specialized bits are needed.   But specialized bits are expensive - so purchasing them as you have a specific need makes more sense than buying in anticipation of a need.
The threshold area, also known as the "decompression zone," is the very first space that prospective customers step into when they enter your store. It typically consists of the first five to fifteen feet worth of space, depending on the overall size of your store. It's also the space where your customers make the transition from the outside world and first experience what you have to offer.
So keep this in mind when choosing fixtures and display units: The ultimate purpose of fixtures and display units is to put your products front-and-center. But at the same time, the overall look, styling, and finish is your biggest branding opportunity. Choose cohesive fixtures and display pieces that coordinate with your product collections but don’t overpower them, like the successful looks below:
In my opinion, the best shop space is a flexible one. I know many folks expected that after setting up my shop so many times, I would be able to design the PERFECT shop space including a finishing room, a dust collection closet, and even some internal walls. But the truth is, the most important lesson I learned over the years was to expect change. My shop is not a static entity. It is more like a living breathing creature that adapts, evolves, grows, shrinks, and changes configuration. Committing to an internal spacial arrangement too early could yield disappointing results. This is why you won’t see me placing dust collection ductwork in the floor. I need to work in a space for at least a few months before I can be confident in my initial setup. Even then, I fully expect things to change at some point. If I made too many restrictive and/or permanent decisions ahead of time, these changes could be difficult or impossible to implement. So my best piece of advice is to forget about the concept of perfection. Instead, focus on flexibility. The ideal shop, in my mind, is little more than 4 walls, a roof, and a butt-load of outlets and lights. So here are some of my basic general goals for my new shop space.
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Seems simple right? Well, yes and no. Inventory management can become very complicated once you factor in issues like product lifecycle (how quickly do the apples go bad?), variable amounts of raw goods in a single item (how many apples went into that apple turnover you sold?), delivery times (how quickly you can get new apples?), and variable wholesale apple costs (how much did you pay for that particular bunch of apples?).
Then there are material considerations, such as how to bring full-size sheets of plywood home to cut down to size (you don't). And safety and cleanup are two more concerns: Proper ventilation and dust collection, a cinch in a larger shop, can be quite a challenge (and a potential health hazard). Nevertheless, you can set up a great wood shop in a small space, and we'll show you what you need.
So, if you’re looking for a retail or restaurant location, you’ll want to figure out how many customers you expect to have, on average, and multiply that by 15 square feet. If you’re looking for an office space, you’ll want to forecast the desired size of your workforce and multiply it by 100 – 150. This will give you the size of the commercial space you need.
We love natural light as much as anyone, and the big windows in our van were something we were super excited about. But when you're living in a van, you'll want some privacy. Trust me. You'll also need curtains to keep out the lights when you're trying to sleep. Making your own curtains can seem like a daunting task, but it's not all that hard. (I speak as someone who had to look up a tutorial to operate a sewing machine!)
Apps in this scenario would be able to fully function without any sort of network connection. Historically, examples of standalone apps might be your settings app or the camera app that comes with your device. Even today though, those apps usually have some interaction with the network. For example, you can share a photo from your camera via messaging.
The core criteria of small business site selection will always be foot traffic and ease of access. In places like New York City, this means being by the subway or on a busy street. But for most of America it’s about considering traffic flow and parking accessibility. Ever see three gas stations at the same intersection? They are all picking off different traffic flows because they know customers are looking for the shortest possible detour.
Chances are if you’re starting a new small business, you’re not afraid of a little risk. However, it’s also highly likely that you have invested a large amount of money in this new endeavor. It is only prudent to take sensible steps to minimize the impact of unexpected events, like the untimely death of a business partner, a lawsuit from a customer or employee, or a freak accident of nature.
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