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Hi Ryan: Nice job on the truck. I also have ’94 Toya 4×4 coffin sleep setup. Looking to change (access cab wanted) and may use some of your ideas. One thing I didn’t see you mention is ventilation. I am from the Mid-Atlantic region(DC/Maryland, you’re old stomping grounds) and ventilation at the New is important. My side windows have screens and I use an old mesh fly with a flexible pole for the rear tailgate area. It works really well. Kinda jerry rigged but is easy to put up and take down as well as pass through for nighttime truck exits. Not needed out west as much since bugs and humidity are lower but can’t live w/out it in these parts.
There’s a reason why some of the biggest players online have names that are essentially gobbledegook: Zappos, Skype, Zynga. While there’s certainly some psychological naming principles that often come into play, at the most basic level, it’s simply easier to find this space online and then strive to own the brand name in the minds of consumers. How important this will be to your small business will depend on a number of variables, including your intended size, location, and your desire to exploit ecommerce as well as a local brick-and-mortar business.
Having a plan of action is key to learning how to start and run a successful small business. Whether you are looking for funding from a bank or angel investor, or are lucky enough to completely fund your venture on your own, an articulate and well-thought-out business plan will help you define what your business stands for and what it intends to become over time. As the age-old saying goes: “A goal without a plan is just a wish.” Don’t put your business idea in the hands of fate. Plan thoroughly, give yourself some benchmarks for success and be prepared to innovate as you go.

Love the local history of your city or state? Consider becoming a tour guide. Sure, you’ll need to conduct tons of research to be able to do the job well, but that’s half the fun. Set yourself apart by offering tours that speak to a specific niche of your community’s history. Some tour guides offer historical walking tours of their town’s most haunted spots while others curate guided foodie tours for guests to get a true taste of the city.
While not as large as I would have liked (is a wood shop ever big enough?), it is about twice the size of my previous shop. It measures about 12 by 25. Fortunately I had managed to find quite a bit of shelving before the move, so I was able to install shelving along two walls. And the work benches were made from wood salvaged from packing crates from Europe and left over yellow pine car siding and flooring from remodeling the old house.
“Walk past your Decompression Zone and look to your right. The first wall you see is called a Power Wall, and it’s another key merchandising area. And because it’s one of the first things shoppers see after looking or turning right, it’s a perception builder. Use your Power Wall(s) to display important departments as well as new and seasonal items to create vignettes, tell product stories, and to feature high-demand and high-profit items. (Note: Your store has more than one Power Wall. Stand in various places throughout your store and look around—the walls that stand out are your Power Walls.)”

There are some variances in the features and reliability of different model years, and differences between the Mercedes Sprinter, Dodge Sprinter, Ford Transit, and Dodge Promaster - so make sure to do your research. The Sprinter RV Conversion Sourcebook is an incredible resource on all things Sprinter (and van conversions in general), and it goes over all the options in detail.


While a single great product can’t usually support a whole business, it is beneficial to select one or two “headline” products that will form the cornerstone of your offering. This will often be an obvious choice: If you’re a coffee shop, your headline product will be coffee. If you’re a burger joint, you guessed it, it’ll be burgers. This product will often be the centerpiece of your marketing efforts and a way for you to “own” a space in a customer’s mind. For example, Jack’s Burgers makes the best cheeseburger in town and Daisy’s Threads has the most adorable scarves.
When starting a small business, many store owners underestimate the value of a persuasive shop design. What they don’t realize is that people are visual creatures. In fact, 90% of the information transmitted in the human brain is visual. Clear, consistent store design will ensure that you attract your ideal customers into your business by delivering a subconscious uniform message.
Plywood comes in several different types, the most common being pine and lauan. We used ¼” lauan plywood for the walls in our van. Lauan is cheap, it bends easily, and in our opinion its grain pattern looks nicer than pine. Hardwood plywood like birch costs more than pine or lauan, it weighs more, and it’s more difficult to bend. This type of plywood is a great option for furniture, but we think lauan is a better choice for your walls and ceiling.
As far as the batten, your actual question..haha. There has not been any moisture or rain make its way through. However, I did caulk all of those joints before I painted. I also made sure I primed all the exposed edges, especially the bottoms of the osb sheeting. You could probably put some pvc j channel along the bottom to prevent rain splash from absorbing up into the end grain. Just make sure you give a way to drain any water that makes it in the j channel. Does that make sense?
A loop floor plan, sometimes called a racetrack layout, creates the most guided shopping experience of the three. A loop store layout features a defined pathway throughout the store, which exposes customers to every item on display. Bed, Bath & Beyond stores are good examples of a loop floor plan. Loop floor plans work very well with zone merchandising tactics, too, which we discuss in detail below.
For small business owners, these tools present an incredible opportunity to set smarter business goals and easily identify some of the key factors of success and growth in their business. However, when you couple the breadth of technology options with decisions about basic store and restaurant equipment, such as espresso machines or air conditioning units, it can become a little overwhelming to figure out what is actually worth the investment.

DeAnna says that in general, the front left of a retail store is a good location for the checkout counter, like the one above. Shoppers naturally drift to the right when they enter a store and tend to loop around the store, leaving on the left side. So, a checkout at the front left of your store puts it your customers’ natural exit path. Plus, it doesn’t distract them from shopping as they make their way around the store.
We all know that we’re not supposed to judge a book by its cover. The truth is however, that it’s human nature to judge based on appearance. Though most of the time, despite our good intentions, it happens unconsciously. As consumers we make incredibly quick decisions about the businesses we choose or choose not to frequent. As we enter a location we take in the signage, the windows, and the product displays. And with the blink of an eye we determine a dozen different factors. Is this location trustworthy, clean, and friendly? Is the staff likely to treat me well? Will the products be to my liking? Will I find what I need and complete my purchase quickly? Can I even afford to shop here? And, perhaps most importantly: Is there something unique about this place?
Starting your own small business can be an incredibly rewarding experience both personally and financially. However, like anything worthwhile, it takes a great deal of time and effort to be successful at it. Your results will depend on how much you are willing to apply yourself. The lessons in How to Start a Small Business 101 are designed to give you a leg up on the competition so you can hit the ground running. Now all you’ve got to do is bookmark this page, free up some time, grab a cup of coffee, and start making your way through each section.
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