Remember the social media networks we asked you to secure in section five, Choosing a Business Name? Well, now is the perfect time to activate those channels. Use social media to build excitement about your grand opening and keep potential customers informed about special promotions and sales. People want to know what makes you special, so tell them why your store or restaurant will be different to what is currently available. From sharing pictures of that new fancy espresso machine or sneak peeks of your store’s interior, you can gain buy-in to your central message and build some anticipation before you even open your doors. Knowing how to to leverage key social channels is imperative to starting a success small business that will stand the test of time.
A good starting point here is to write down two or three keywords that you think define your brand and then allow all your design choices to be guided by those words. For example, a local cheese shop could be organic, artisanal, and authentic; a wine bar could be sophisticated, 1920s, French; or a local specialty food store could be gourmet, helpful, natural.
They say nobody ever started a small business out of a love for numbers, but if you really want to stay the course, you’re going to want to fall in love fast. It’s only by keeping detailed accounts and tracking your business’ numbers over time, (net sales, cost of goods sold, and average transaction size) that you’ll start to gather the actionable insights you need to make intelligent business decisions.
Great shop just what you need. You mentioned your lighting was a little thin on the ends of your shop. The best way to lay out rows of lights in an open space like yours is to figure out how many rows you want. Now in your shop six rows would give you a good coverage, so you would divide the length, 60′, by the number of rows, this gives you the space between rows, then divide this in half, this gives you the space from the wall to the first row. For a 60′ room with six rows this would be 10′ between rows and 5′ off the end wall. This will give you consistent light from wall to wall.

Another flexible option is the portable work tables the guys are building back in our shop. This gives us a work surface that we can move wherever we may need it. Now the main workbench we’ve left a little gap between two of the cabinets for a trashcan or a stool to slip in but we did need to support the countertop where it crosses so Tim and Chris are adding some 1x4s to bridge the space. They’re also putting in a 2×4 inside one of the cabinets where the two pieces of plywood will have to be seamed. Then it’s just a matter of laying in the pieces in place and nailing them down to the cabinet. That trim strip around the edge is mostly for looks but the cedar backsplash along the back will keep us from banging up the wall or getting small items stuck between it and the counter. All in all it started to look pretty good.
Plywood comes in several different types, the most common being pine and lauan. We used ¼” lauan plywood for the walls in our van. Lauan is cheap, it bends easily, and in our opinion its grain pattern looks nicer than pine. Hardwood plywood like birch costs more than pine or lauan, it weighs more, and it’s more difficult to bend. This type of plywood is a great option for furniture, but we think lauan is a better choice for your walls and ceiling.
One example is testing your products and services for their desirability through ecommerce. It might turn out that your core product line will actually be much smaller than you originally envisioned. Equally, there are now a number of services (such as storefront.com) that will allow you to secure a pop-up lease in some incredible spaces, often for only days at a time. It might just turn out that your dream location isn’t as great as you originally thought.
How to Optimize a Small Layout – Not everyone has the room to have a huge shop selling everything. Ralph guides you through making the most out of a small shop layout. This includes optimal machine placement, where to set up shop, the tools needed, and lots of other consideration. The guide walks you through every aspect of setting up your shop – going into details without having it be overwhelming. It’s ideal for beginners that are looking to set up shop.
Next up are the chisels, you can start with a couple of sizes and build from there. When looking at saws, for joinery a dovetail saw is a good place to start, with a choice between western style or Japanese. For precise cuts across the grain, cutting tenon shoulders, and defining the edges of a dado a carcass saw also makes a good complement to the dovetail saw.
Our Advice: Plan for aisle and display pathways of at least three feet, six inches wide, without obstructions. Then, once your fixtures and displays are in place, further test your store’s pathways by rolling a large baby stroller throughout your store. If you can easily navigate all traffic pathways, your customers should enjoy a comfortable browsing experience.
We first obtained legal permission from Hasbro [which originally developed the Transformer toy line back in the 1980s] to build it late in 2015. I also had to obtain my commercial driver’s license (CDL), so I spent a few months learning how to drive a truck while simultaneously spending the winter of 2015-16 working with Western Star to piece together on paper a vehicle that mirrored the Optimus Prime truck. Once the factory delivered the truck in April 2016, we got to work on the customization and fabrication right away. It was roadworthy again by October 2016. So the entire process from start to finish was about a year.
What we're trying to do in providing these ongoing app cost resources is to frame the conversation for you. As noted earlier in this article, we're not suggesting that any of these different app types can't be lower than the lowest range shown or higher than the highest one. We are, however, trying to give you a sense for what a quality app built by seasoned professionals would look like.
Lastly, and perhaps most importantly, your size should make you lean. Every single aspect of your store or restaurant can be tweaked and optimized to ensure more and more customers are coming through the door. As you experiment with strategies on Facebook or Twitter, introduce a new email marketing techniques, or simply erect new signage outside of your store, you have the chance to measure your success and react quickly to failure.
Before starting your small business and opening its doors, it is important to take some time to define your end goal. While it almost goes without saying that this goal will be subject to change, it is only by recognizing and clearly articulating your long-term ambitions that you can provide yourself with a compass that will guide every business decision.
Woodwork in all its forms is an enormously popular hobby amongst enthusiasts of all ages. Most people, regardless of their abilities, just like to tinker with a bit of wood and make something. Starting out should be easy but the misconception can be that you need a fair amount of space to begin. The fact is that many people create versatile workshops in the smallest of spaces. One in particular we like is Stephen’s 8×6 Workshop as he manages to cram an army of tools into a tiny area in a systematic and neat way.
Are your table saw accessories where you need them—when you need them? Follow reader D. E. Warner’s advice: Attach pegboard panels to the stand to hold the wandering herd of push sticks, blades, throat plates, wrenches and jigs. On an open metal stand with angle-iron legs, drill holes in the legs and bolt the pegboard in place. Here’s another super storage project using pegboard.

So, if you’re looking for a retail or restaurant location, you’ll want to figure out how many customers you expect to have, on average, and multiply that by 15 square feet. If you’re looking for an office space, you’ll want to forecast the desired size of your workforce and multiply it by 100 – 150. This will give you the size of the commercial space you need.
As a carpenter, I need to bring certain items with me every day. I bought a cheap plastic tote in the tool storage area at a home center and modified it for my needs. I made a small plywood deck, drilled a couple of 3-in. holes for coffee cups or glue bottles and then fastened it to the tote. Another piece of plywood has holes to keep pencils upright and organized. My tote sits nicely on my bench seat, but it could also be attached to the floor with hook-and-loop fasteners. You could easily customize these totes for plumbing, garden or painting tools, electrical supplies—what have you. — Don Simms. Check out this jumbo tote for fasteners.
First, decide what your budget is and start searching right away! Even if you're not able to purchase a van right now, knowing the market and how quickly things sell is helpful. Get an idea of makes and models you like, and you'll also start to understand what is a good price for a van in your area. Each country, region and city is a bit different.
Ralph has three decades of professional experience in using workshops and setting them up, and it certainly shows in his Ultimate Small Shop guide. You’ll find all the important information you need to put together your own workshop, including how to save money when putting one together; all the tools and equipment necessary to run a workshop; tips for choosing the best equipment; factors that should be considered when buying things for the workshop; and so much more. If you’ve considered setting up a workshop but feel you don’t have the time, space, or money – then you need to check out Ultimate Small Shop – How to Set Up a Complete Small Workshop on a Budget.
In addition to sheer power, look for a model with a built-in thermostat so you can set it and forget it. This convenience feature is well worth it so you don’t have to stop what you’re doing mid-project to manually turn your heater on and off to maintain your desired temp. A good garage heater will mount to the wall or ceiling to save space and will come with a durable housing and full safety screen to keep dust and wood chips from reaching the heating elements and starting a fire.

Build this handy stool in one hour and park it in your closet. You can also use it as a step to reach the high shelf. All you need is a 4 x 4-ft. sheet of 3/4-in. plywood, wood glue and a handful of 8d finish nails. Cut the plywood pieces according to the illustration. Spread wood glue on the joints, then nail them together with 8d finish nails. First nail through the sides into the back. Then nail through the top into the sides and back. Finally, mark the location of the two shelves and nail through the sides into the shelves. Don’t have floor space to spare? Build these super simple wall-mounted shoe organizers instead!


I spent so much time building organizers and filling in just about every square inch on the inside of my shop that I feel it will be better to show some of those in separate Instructables.  I made a couple of video tours to try to highlight some of the different aspects of my workshop.  I hope you enjoy them and I will work on making my future videos more stable.
Tight control of inventory, while not a particularly glamorous part of owning a small business, is therefore one of the most important ways you can impact profitability. The good news now is that there is an array of technology available that can make this whole process much smoother, including sophisticated forecasting tools that will help you predict your required inventory levels for each day based on past sales, weather records, and many other factors.
WOW that is a nice size shop! I am looking forward to more videos on the shop projects! We have been shopping for a house for over a year & have finally found one but it has nothing for me to use as my woodshop! I currently have a basement shop that’s 24×40 & it’s really huge for me I couldn’t imagine any bigger. Anyway I will be looking at building a new woodshop for myself (yes I am a female woodworker) & you have given me lots of great ideas so far. I am an Artist & wood is my preference, everything I make is quite small (no furniture or anything that big) but I have lots of specialty tools for what I do as well! Thank you for sharing your ideas & all that you do. Keep up the great work!
Store design experts agree that this area should be open, inviting, and free of overpowering displays and signage clutter, as shown in the image above. Many customer behavior studies, including those conducted by Envirosell’s Paco Underhill, support this opinion. They show that customers tend to ignore displays, signage, and even manned sales counters placed close to store entrances.
Gutting: We actually took on a pretty big project when we bought our van because it came with a preinstalled wheelchair lift that we had to remove. Unbolting all the parts took both of us working on it for a full day, and it wasn't the most glamorous job. The good part was that we were able to sell the lift and the reclining bench seat for a combined total of $260. If there's anything to remove from your van, do this first.

We have a 5-gallon clear plastic Hedpak container that our sink drains straight down into. We really like this container because it’s clear, which means we can easily see how full it is. With 5 gallons of gray water capacity, we only need to empty it every 3-4 days. Dumping is easy - just remove the tank from under the sink and pour it out into an RV dump facility or other approved area.
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