A loop floor plan, sometimes called a racetrack layout, creates the most guided shopping experience of the three. A loop store layout features a defined pathway throughout the store, which exposes customers to every item on display. Bed, Bath & Beyond stores are good examples of a loop floor plan. Loop floor plans work very well with zone merchandising tactics, too, which we discuss in detail below.
Setting up and running a small business is awesome, especially if it’s your first business. Is it tough at times? Yes. But if you don’t build your dreams, who will? In 2010, according to the U.S. Census Bureau, there were 27.9 million small businesses nationwide. This number has trended upwards over the last decade, accounting for 64% of net new jobs created between 1993 and 2011. In a world that appears to be dominated by today’s retail giants, it’s easy to overlook the huge impact that starting a small businesses can have on our U.S. economy. However, these numbers illustrate something that we strongly believe at ShopKeep – that the brave folks who open new businesses are the backbone of the nation’s economy and the lifeblood of our local communities.
It’s important that you have a fundamental understanding of what is making your business successful before you decide to expand. Who are your customers and why do they enjoy what you offer? Who are your suppliers and will they be able to deliver to your new location? What are your operating costs and will they be the same in a new location? A lot of small businesses start off in the suburbs of a town before making the move to a city’s business district, only to find that unexpected additional costs are swallowing up their profits.
I will challenge myself to use this space creatively to tell the story of each year. Ultimate Small Shop Guide When I started thinking of all the possibilities, it really inspired me to start getting organized and collecting some great memories. And don’t limit yourself to just photographs, your scrapbook pages can really be accentuated by other types of memories. Here are some ideas to get you started. Looking for some great Halloween crafts for your Halloween party, haunted house, or just for trick-or-treaters? A fun craft is something that can keep you occupied for hours on end especially if you enjoy it. Here are some ideas that will hopefully set you on your way in preparation for your next Halloween…If you live in a house that has a wood-burning fireplace, then chances are that you have access to tree stumps or large blocks of wood. These are great for making stands for your Jack O’Lanterns. You could use a chisel to slightly hollow out the middle of the stump so that the lantern can sit stably or simply use some Blu-Tack or Velcro. Get some small or mini pumpkins and hollow them out to use as candle holders. If open flames are out of the question, you can put glow sticks instead of candles for a different effect. You can carve, draw or paint faces on the pumpkins too. Instead of pumpkins, you could use apples as well. Ensure that you choose apples that sit well and flat or cut off the bottom to make a flat surface. Remove the stem and cut around it deep enough for the candle. It is best to use taper candles for a better fit. Get a large pumpkin and hollow it out to use as a salad bowl or to serve fresh vegetables. Cut off the top, hollow and clean it out and let it dry in the sun. You could carve a jagged edge design on the top. Do the same with some smaller or mini pumpkins to use for dips or salad dressings. Make a scarecrow in your front yard. You need two pieces of wood, one put into the ground and the other nailed across for the arms. Use old jeans and a shirt and stuff them with newspaper. Add some straw for effect. You can use a plastic pumpkin for the head and draw a face on it. This makes a great Halloween craft for the whole family. Tie glow sticks to helium balloons and let them float around the house. Ensure that some string extends below so that people can easily reach them if they get stuck somewhere or simply to play with them. Use publicly available Halloween fonts on your computer to make banners or invitations for your party. It’s a fast, easy Halloween craft you can use instantly to enhance your party theme. Ultimate Small Shop Book Print them onto inkjet iron-on transfer paper and put them onto your favorite t-shirt or Halloween outfit. A visit to your local hardware store for some basic items and you could make your own tombstones transforming your garden into an instant graveyard. Paint them grey to resemble stone. Do not worry about the details as it will be dark, but do put on some exciting or scary wordings. By the way, your local hardware store is loaded with Halloween craft ideas.
MPG: I'm going to be blunt and tell you that you're not going to find a campervan -- no matter how new or expensive -- that has great gas mileage. When you're driving your home, the miles per gallon are going to be lower than with a typical car. But it's good to ask the previous owner what type of mileage they were getting so you have an idea of what to expect. As a benchmark, our 1994 Chevy G20 got between 15 - 18 miles per gallon. Certainly not great, but there are worse out there.
5. Move beyond shelving. Shelving can be a very effective way to make the most of your wall space, but you can also find more creative, space-saving ways to display products. Instead of a big floor case for jewelry and other small items, Langdon recommends buying an old painting in an ornate frame and stretching the canvas in linen to create a giant corkboard to pin products on. At Poppyseeds, tea towels are displayed on an antique wrought iron headboard propped against a wall. The headboard takes up little space and adds character to the store.
Now that you have your goals mapped out and you know the exact tasks that will help you accomplish them, I want you to pick a day of the week (preferably Monday or Friday) and start planning the week ahead - don’t skip this step, never skip this step. Schedule which one these tasks will happen on what day of the week. So you are literally pulling the tasks from that spreadsheet and placing them into this weekly planner. It’s important to keep in mind deadlines (the ones you set for your goals and when they should be accomplished) and the amount of time it takes you to do a task. You may also want to write down which day it’s due, and who is responsible for this task (if you work with a team).
Every shop should have good lighting, whether natural or artificial. My video work dictates limited natural light, so I was sure to have plenty of overhead T8 fixtures (6500k). You’ll hear me mention in the video that I was disappointed to see that the ends of the shop were just a little dark. Thankfully, I was able to get the contractor to come back in and drop in 4 more fixtures for me, two at either end. Now the light is bright, crisp, and evenly distributed from one side of the shop to the other.
Without organization, living in a van can feel cluttered and chaotic, so you'll want to make the most of your storage space. This is a good time to make sure you've paired down your belongings to a reasonable amount and to make sure everything has a place. (As a former engineer who loves making things as efficient and optimized as possible, this was Ben's favorite step!) 
Finally, at the beginning you'll do just fine with a basic set of router bits that run ~$40.  A starter set will typically include straight bits for edge matching material, a selection of edge finishing bits, and some joinery bits.  As you work on a few projects you may find that more specialized bits are needed.   But specialized bits are expensive - so purchasing them as you have a specific need makes more sense than buying in anticipation of a need.
Listing agents are hired by a landlord to list their commercial property. Listing agents earn a commission that’s paid by the landlord, typically between 3% – 6% of the total lease. Tenant brokers, on the other hand, represent tenant interests. However, tenant brokers also typically earn a percentage of the overall commission paid by the landlord, knows as the tenant broker’s fee.
One of the best deals on portable power tools, including routers and sometimes planers, comes in the form of factory-reconditioned tools. These are primarily tools that have been repaired at the factory after failing quality inspections or being returned by customers. While they cannot be sold as new, they are identical to new tools in quality and appearance and usually feature the same warranty (be sure to check). Typical savings are anywhere from 15% to 30%, though you sometimes can find even bigger bargains. These tools can be found at Amazon.com and other online tool sellers. It is also possible to buy them through retail stores and, in some cases, directly from the manufacturer’s Web site.
Thanks! Yep, the canopy clamps and the grooves in the bed liner are the only things holding the side shelves and sleeping platform in place. You just pop off the clamps with a ratchet and the whole things lifts out / slides out easily. That’s what I did to treat the wood after construction, takes maybe 15 minutes to pop out. Very modular. It’s been in there for more than two years now, same wood, and everything is still looking good and working fine. I like it!
Listing agents are hired by a landlord to list their commercial property. Listing agents earn a commission that’s paid by the landlord, typically between 3% – 6% of the total lease. Tenant brokers, on the other hand, represent tenant interests. However, tenant brokers also typically earn a percentage of the overall commission paid by the landlord, knows as the tenant broker’s fee.
So you stayed up all night, thought long and hard, and decided you want to name your designer sunglass hut The Sunny Rabbit. We don’t blame you, it’s a pretty cool name. Most would tell you that the next and most logical next step is to register your business as a DBA or at the state level. But, we’re here to tell you that’s wrong! Here’s why. We just talked about how the right business name can make or break your brand identity and in today’s digitally connected world, securing your brand identity across the web is equally as important.

But now is the time to take a step back and go on some test runs in your van. Take it out for a weekend here or there (or better yet, a week or more). Try living in it as you expect to on the road. We guarantee there will be things that worked well in your head but not so much in reality. And you’ll come up with random little hacks and innovations that will make your life on the road easier and more enjoyable.


Though store planning software isn’t a necessary tool for the average small retailer, it can certainly come in handy if you are looking to develop specific planograms, such as for the holiday season or a special event. Store design software is more common for multi-location retailers that want to deploy the same planogram in multiple places. Either way, if you are looking to build planograms, DotActiv offers a handy free tool.
After looking at a number of spaces that are available to lease, you may start to wonder whether it’s better to buy or lease commercial real estate. Of course, there are occasions when it might be better to purchase commercial real estate rather than leasing it. For example, if you buy a commercial space, you’ll take advantage of equity, depreciation, cash flow, and asset appreciation.
Expert Tip: Banks are often reluctant to provide long-term small business funding. They prefer short-term loans that are associated with physical assets, which can then serve as collateral. So instead of just asking for a generic loan, maybe consider raising capital for specific equipment that will kickstart your new business, like an espresso machine or delivery vehicle.
Most workshop tasks require good ventilation, and that’s something garages are generally poor at. Plus, passive ventilation (like opening a window) usually isn’t enough. A ceiling exhaust fan is a good start but if you are serious about keeping things clean then your ultimate workshop should also include a dust collection system, central vacuum and air ventilation system. All three of these systems will keep the dust, dirt, and other heavy particles off your clothes and out of your lungs which makes for a safer work environment.
It is particularly important that you think about your customer’s experience holistically. Big-box retailers have long understood that people have five senses and that those senses affect decision making in a profound way. Whether it’s through intelligent lighting, the right music selection, or the careful piping in of a beautiful scent, smart retailers have learned the art of manipulating customer mood — whether they need you excited about a sale or relaxed and in the mood to hang around.
Does it motivate you? This is a tricky one because sometimes we have to do the work that we don't want to do to become successful. On the other hand, if it doesn't motivate you, you just literally wasted your time writing it down because you wont complete it. Consider your skill set and desire to want to work on that goal to help you eliminate goals (because you can't do everything). 

I am a firm believer in having your business goals align with your personal goals. In order to do that, you need to know what your personal goals are. This may be different for everyone, but I want you to be 100% honest here. I am writing this as an update in 2018 to this original blog post and I want to be honest and share with you my personal goals for 2018:
A good starting point here is to write down two or three keywords that you think define your brand and then allow all your design choices to be guided by those words. For example, a local cheese shop could be organic, artisanal, and authentic; a wine bar could be sophisticated, 1920s, French; or a local specialty food store could be gourmet, helpful, natural.
There’s a lot of blood, sweat, tears, and cash that goes into starting and running your own small business. One of the primary benefits of incorporating is that it limits the liability and risk of any losses your business may accumulate along the way. In other words, when you incorporate a business, you are typically not personally responsible for business debts. So if life happens and something goes wrong, as long as you and your business are not legally considered the same, your house, your car, and your goldfish are all safe.
Ultimately, the cost of your coffee shop starts entirely with you. Your coffee shop business concept plays a huge role in what direction you'll go in and what your budget will look like. So if money is an important consideration to starting your coffee business, review what kind of coffee business makes sense to startup at this point and time. We've recently written some articles on low cost ideas for coffee shop businesses.
Do you carry items that bring your customers back time and time again? Consider placing these primary and similar secondary product lines toward the back of your store. Or, if your stock is constantly changing and you don’t carry replenishing goods, place your sale items toward the back. That way, customers must pass your new items and promotional displays on their way to check out the deals in back.
Equity financing is money raised in exchange for a share of ownership in your business. The core benefit of this type of funding is the lack of debt. You won’t have to worry about those pesky monthly repayments. The downside? You are giving up total ownership of your business, you are giving up the rights to a portion of the ongoing profits of the business, and you are potentially giving up some control of how your business is run (Though this is not always the case).
2. Just the basics—I’ve used a compound miter saw, circular saw, jigsaw, band saw, router, table saw, drill, finishing sander, belt sander, Dremel, oscillating multi-tool, bar clamps, and a Shop-Vac. I haven’t used a planer, jointer, or lathe. I’ve never owned a table saw but have used a circular saw or improvised with a router for a few long cuts.
We all know that we’re not supposed to judge a book by its cover. The truth is however, that it’s human nature to judge based on appearance. Though most of the time, despite our good intentions, it happens unconsciously. As consumers we make incredibly quick decisions about the businesses we choose or choose not to frequent. As we enter a location we take in the signage, the windows, and the product displays. And with the blink of an eye we determine a dozen different factors. Is this location trustworthy, clean, and friendly? Is the staff likely to treat me well? Will the products be to my liking? Will I find what I need and complete my purchase quickly? Can I even afford to shop here? And, perhaps most importantly: Is there something unique about this place?
Minor variances are applications to your municipality to suspend a particular by-law to allow your project to proceed, based on common sense or precedents set by other buildings in your area. If your municipal committee of adjustment denies permission because a neighbour voices concern over the development, you would have to appeal the decision to the municipal board of your particular province. In that case, you may be better off looking for another piece of property with an existing structure that you could renovate, more relaxed zoning regula­tions, a larger lot, or more congenial neighbours. 
Since your business name is often the first thing potential customers will see or hear, think of it as one of your key tools for leaving a lasting impression. The right name, like a firm handshake, can play a role in your brand’s perception. So make sure it’s strong, catchy, and unique, but most importantly sends the right message about your business.
With all the time and effort you've put into properly merchandising your products, the last thing you want is for incoming customers to hurry past them — this ultimately limits the number of products they'll purchase. One way retailers combat this is through creating breaks that force them to pause. These are sometimes referred to as "speed bumps." Essentially, this can be anything that gives customers a visual break and can be achieved through signage or special/seasonal displays.
As Kizer & Bender always tell retailers: Put it on paper. If you haven’t settled on your store layout—or even if you have—the first thing you need to do is work your plan out on paper before you start moving things around in your store. Putting it on paper helps give you a clearer picture of the desired result and any potential issues before getting started. Remember, many small retailers find that a mix of floor plan and layout styles works best.
If you are going to apply for a trademark, make sure to conduct a comprehensive search, like the one mentioned in ‘Securing Your Business Name’ to ensure no one is already using your proposed name in a similar capacity. The United States Patent and Trademark Office also provide a simple search tool that will quickly let you know if you’re potentially infringing on someone else’s turf from a legal point of view.
Ordinary clip-in-place shelf brackets with slotted metal supports can hold a lot of weight. But some-times they’re unstable and can be easily knocked loose. The play in the slots allows the bracket and shelf to shift from side to side. To prevent this, use your circular saw to cut 1/8-in. deep slots into the undersides of the shelves, aligned with each bracket. When the shelf is assembled, the brackets fit into the slots, eliminating the sway. Also check out: How To Build Floating Shelves.
If I had it to do over again, I would stick to an entry level miter saw and table saw until I had both the funds and need to upgrade to more capable saws.  Because of this, I'd stick to the two saws we looked at in the $500 build: ​The Craftsman Table Saw for ~$150 and Hitachi 10 inch Miter Saw for ~110.  These two additions bring our running total to just over $500.  
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