Store design experts advise small retailers to keep versatility in mind when choosing product displays. Your stock will likely change over the years. If you install permanent, unmovable displays, you will likely regret it later. Adjustable display options such as slatwall, gridwall, apparel racks, and shelving tend to be good choices for small retailers.
Finally, think about the overall color and feel of your workshop. A fresh coat of bright white paint will help your lighting go farther, but you might also consider adding a splash of color for fun. An accent wall or an epoxy floor coating are good ways to upgrade your workshop from drab to fab without adding fussy decorations that will get in the way of business.
By contrast, when it comes to marketing, small business owners have historically been asked to take a leap of faith, spending money without any clear sense of how much positive impact it will have on their business. Put bluntly, learning how to market a small business can be perplexing. In essence, traditional small business marketing techniques have escaped any clearly definable return on investment (ROI) analysis. It’s for this reason that so many small business owners write off marketing as if it were a get-rich-quick gimmick. When, in reality, it’s at the heart of any successful business.
The biggest problem I see with business owners and goal planning, is that they know they goal they want to accomplish, but they don't know the steps to accomplish them. Sound familiar? Well welcome to the life of an entrepreneur. We are usually trying to figure it out as we go along so don't worry. Here are my most favorite resources to help with figuring out the steps to accomplish anything on your goal sheet:

Well I’ve been kind of fighting that, because I wanted to keep it open to where you could have the flexibility of moving things in and out. It probably makes sense. Actually have another old set of cabinets I thought about putting here, maybe put some really good casters on it to where you could keep it here. I’m also, wanted to be able to store like drum sander, other things that can go under it and then you can take those out and put them on this.


“Zone design successfully helps shoppers locate what they want while exposing them to products that enhance the ones they are buying. Increased transaction totals are a natural byproduct. Products are categorized by use into Zones, such as ‘kitchen/cooking,’ ‘entertaining/dining,’ and ‘home decor,’ with inventory range and stock levels determining the size of each Zone.
Fantastic build and opportunity for you. I really appreciate your humbleness given the great asset you have in the new shop. You flaunt/market what you do and where you do it because that’s the business you’re in, but at the same time you understand what a great tool you have in the shop itself relative to what most folks will ever acquire. Well done.
The thickness planer—A thickness planer will significantly expand the creativity and craftsmanship of your work by allowing you to buy roughsawn stock and use wood of any thickness in your designs. Nowadays, a new planer often represents a better value than a used model. In recent years, DeWalt and Ridgid have introduced portable planers with chip-ejection fans, which work as a built-in dust collector. Dust collection is important for all tools, but essential for thickness planers. This feature can help delay the expense of a dust collector and thus reduce the overall cost of a planer. Speaking of dust collection, I should mention that I don’t use a dedicated dust collector in my shop. I use a shop vac with a small hose for my sanders and a larger-diameter hose for the tablesaw and router table, and I depend on the built-in chipejection fan for my thickness planer.
“Beware suppliers bearing gifts. That ‘free’ refrigerator from the drinks supplier is never really free. You can quickly find yourself tied into sub-optimal deals because of a reliance on this hardware. If you have access to the capital, do yourself a favor: Buy your own fridge and negotiate from a position of strength.” — ShopKeep Founder and Experienced Small Business Owner
Love the local history of your city or state? Consider becoming a tour guide. Sure, you’ll need to conduct tons of research to be able to do the job well, but that’s half the fun. Set yourself apart by offering tours that speak to a specific niche of your community’s history. Some tour guides offer historical walking tours of their town’s most haunted spots while others curate guided foodie tours for guests to get a true taste of the city.

You see, everyone can make money with his/her hobby, and I am going to reveal it to you in a minute… Ultimate Small Shop Ebook Download There are millions of people who have the same hobbies and interests just like you. Everyone is searching for more information about their hobbies and passions. Take a guess – what is the best place to find the information today? I think you will agree that the World Wide Web (the Internet) is one of the best places on the Earth to look for information related to your hobby. Millions of people use the Internet to find the answers to the questions they have, to solve the problems they encounter every day. So, how could you make money with your hobby? It’s simple – build your own web site (online business) about your hobby. Ken Evoy, internationally acclaimed Internet marketer, developed a system – SiteBuildIt! (SBI!) – that helps anyone to create professional websites about his/her hobbies, interests and passions. Hundreds (maybe even thousands) of SBI! users have already quit their jobs and now are making a living from the comfort of their own homes, doing what they love – creating web content about their hobbies. Each web site built by SBI! is search engine optimized. It means that when you build your own web site with the SBI! tools, the traffic to your web pages is guaranteed through search engines. And it doesn’t matter what your hobby is – Ken takes you by hand and explains how you can make money from the traffic received to your web site. What matters is – you create information-rich content pages about what you know and love – about your hobby! Ultimate Small Shop discount If you think that you cannot write web content – forget it, you can! – SBI! will guide you step-by-step from developing your web site’s concept to brainstorming hundreds of profitable related keywords; building a themed web site; generating motivated, targeted search engine traffic that wants to click on your recommendations, links to the related products sold by merchants that you will represent. Note that this is not a “get rich quick” scheme. It will require lots of your energy, work and time. The bottom line is that you will have a hobby that makes money for you!I’ve always liked to make gadgets and gizmos that have some function, either useful or not so useful. It started with the simple things that many kids make – slingshots, a simple bow, and arrow, a toy boat. Occasionally I made more involved items such as a canoe and a dune buggy. Then there was the grass hut – 12 feet across, octagonal in shape, and thatched top to bottom with a thick layer of grass. I built it in a remote location, near a strip mine filled with water. Hauled the cut grass in a 1972 Volkswagon convertible with the top down. Piled the grass high in the back seat. It must have taken a dozen trips back and forth from a nearby hay field. Simple things appeal to me more than costly homemade items. A small project lets me pursue an interest without interfering with other goals. Ultimate Small Shop Tips A project with a small amount of time invested seems more like entertainment.
The thickness planer can joint a board's face. On this simple jig, the stock is supported by twin rows of wood screws driven into a platform and adjusted to meet the varying clearances on the underside of the board. The stock rides the sled cup side up. Slide the board slightly sideways to adjust the screws, then seat it firmly on the screw heads for planing.

Finally, at the beginning you'll do just fine with a basic set of router bits that run ~$40.  A starter set will typically include straight bits for edge matching material, a selection of edge finishing bits, and some joinery bits.  As you work on a few projects you may find that more specialized bits are needed.   But specialized bits are expensive - so purchasing them as you have a specific need makes more sense than buying in anticipation of a need.


In my opinion, the best shop space is a flexible one. I know many folks expected that after setting up my shop so many times, I would be able to design the PERFECT shop space including a finishing room, a dust collection closet, and even some internal walls. But the truth is, the most important lesson I learned over the years was to expect change. My shop is not a static entity. It is more like a living breathing creature that adapts, evolves, grows, shrinks, and changes configuration. Committing to an internal spacial arrangement too early could yield disappointing results. This is why you won’t see me placing dust collection ductwork in the floor. I need to work in a space for at least a few months before I can be confident in my initial setup. Even then, I fully expect things to change at some point. If I made too many restrictive and/or permanent decisions ahead of time, these changes could be difficult or impossible to implement. So my best piece of advice is to forget about the concept of perfection. Instead, focus on flexibility. The ideal shop, in my mind, is little more than 4 walls, a roof, and a butt-load of outlets and lights. So here are some of my basic general goals for my new shop space.
Thanks to you I built my own truck camper. I bought a LEER top and put a memory foam mattress in the back. I built a basic wood frame, and tried to maximize living space and comfort. It feels more like a Truck Bedroom then Truck Camping. I use bed sheets and blankets instead of sleeping bags. I haven’t seen this as very common. Do you foresee any issues with doing it this way?

For example, at a certain point, you will be asked to project how much cash you’ll spend in your fifth year of business. You’ll think, “Are you kidding? I haven’t even opened my doors yet and you want me to describe what my expenses and revenue will be like in five years?” Well, the quick answer is yes. Nobody ever said that starting a small business would be an easy feat.


With all the time and effort you've put into properly merchandising your products, the last thing you want is for incoming customers to hurry past them — this ultimately limits the number of products they'll purchase. One way retailers combat this is through creating breaks that force them to pause. These are sometimes referred to as "speed bumps." Essentially, this can be anything that gives customers a visual break and can be achieved through signage or special/seasonal displays.

To mark your cut for the bottom angle on the speaker stand legs, lay the board assembly on the plywood template again, and use the plywood edge to scribe the non-angled end of the board assembly. Be sure to consider which wood species (light or dark) you want on the inside and outside of your finished speaker stand legs, and keep that in mind when making your angle cuts.
5. Move beyond shelving. Shelving can be a very effective way to make the most of your wall space, but you can also find more creative, space-saving ways to display products. Instead of a big floor case for jewelry and other small items, Langdon recommends buying an old painting in an ornate frame and stretching the canvas in linen to create a giant corkboard to pin products on. At Poppyseeds, tea towels are displayed on an antique wrought iron headboard propped against a wall. The headboard takes up little space and adds character to the store.

However, another critical component to small business success is being self aware. With a variety of tools at your fingertips, tracking basic accounting can be fairly simple. Still, in order to be strategic about how you spend your money, properly leveraging these tools will still require a little bit of legwork. What used to take you eight hours might now only take one hour. But if you’re not willing or able to run through your financial tasks on a regular basis, bringing in a bookkeeper or accountant might be your best option.
Well this is the same unit I have used for years so the noise level will be what it has been. I never turn it on without ear protection. In the future, I plan on building a little closet around the cyclone to help mitigate the noise to some extent. As for cycling the motor, I read that too. But the way I work, I just can’t do that. I have to turn it on and off as needed but I do try to limit it as much as possible by doing all of my heavy milling at once.

Finding reliable cellular service (and the internet that comes with it) is a constant challenge in vanlife, especially if you do computer-based work on the road. A cell signal booster like the WeBoost Drive 4G-X helps a lot in areas where service is spotty. It can take a weak cellular signal and amplify it into usable internet for web browsing and getting work done.
1. Paint an accent wall. Painting one wall a bold color is an affordable and effective way to not only spice up the space, but also to make it look larger. A bold colored wall creates the illusion of receding in space, says Libby Langdon, HGTV design expert and author of Libby Langdon's Small Space Solutions (Knack, 2009). Putting colorfully printed fabric or wallpaper on one of your walls is another way to achieve the same effect, while adding eye-catching textures and patterns to your store.

4. Avoid a cluttered look. Owen managed to add more merchandise but avoid a cluttered look by using neutral colors, such as ivory and gray for furniture and larger items. She then accented the space with smaller brightly colored items like vases and pillows. She also makes sure not to crowd her merchandise too closely together. "We try to make it look elegant and give it some space," she says.


If you want to operate your business under anything other than your own personal name, you’ll need to register your chosen ‘fictitious’ name with the appropriate county or state authority, otherwise known as registering your “Doing Business As” (DBA) name. The correct filing authority varies state-to-state. The Small Business Administration (SBA) provides a helpful tool to help you find the relevant authority for your state.
4. Avoid a cluttered look. Owen managed to add more merchandise but avoid a cluttered look by using neutral colors, such as ivory and gray for furniture and larger items. She then accented the space with smaller brightly colored items like vases and pillows. She also makes sure not to crowd her merchandise too closely together. "We try to make it look elegant and give it some space," she says.
The tablesaw—This tool is the backbone of nearly every shop, and for good reason. It allows unmatched precision in ripping parallel edges and crosscutting at a variety of angles. Most woodworkers find it crucial for the basic milling of stock. It is also suited to many joinery tasks, easily producing tenons, box joints, and—with a reground blade—the tails for dovetail joints.
I hope to build my own stand-alone dream shop sometime in 2015 – in the Texas Hill Country. I’ve not yet found the right lot, so much is yet unknown….but am thinking roughly 30′ x 40′ overall, with 10 or 12 foot ceiling. At one end, there will be a 10′ x 30′ space walled off into three spaces: a small finishing room, an office/design space, and a half bath.
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In as much as I am a clamp freak, I needed some way to organize clamps without spending a mint on brackets. In our previous house we had a number of glass shelves –which I didn’t plan to put up here. But, the brackets were great – I laid in two tracks next to each other, then took a pair of the shelf brackets, cut a piece of 9/16 x 9/16 x 3 inch pieces of wood – put the wood between the brackets, shrunk wrapped around the brackets and wood, and came up with some really stable clamp hangers.

Many small businesses in New York and New Jersey were forced to close following Superstorm Sandy because they lacked the insurance that would have gotten them back on their feet. That part is well known. What’s less well known is that this lack of proper insurance, coupled with the lack proper legal incorporation, resulted in many entrepreneurs seeing their personal assets come under threat.

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